Video Lab Producer - AI and On-Camera Content

USA (On-site)

$19/hr – $24/hrMid Level2+ years expFull time

Posted 6 weeks ago

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Job Summary

Own the end-to-end social video engine, combining AI driven storytelling with on camera comedy to drive engagement and demonstrate bold, provocative voice.

  • Video Production Ownership: concept through final delivery on Instagram, TikTok, YouTube and emerging channels, collaborating with Video Lab and social teams.
  • AI Driven Creativity: leverage Midjourney, Runway, Higgsfield and similar tools to create animations and visuals that elevate storytelling.
  • On Camera Presence: deliver bold, provocative PETA voice in skits and explainers while maintaining authenticity and audience resonance.

Job Description

Own the end-to-end social video engine, combining AI driven storytelling with on camera comedy to drive engagement and demonstrate bold, provocative voice.

  • Video Production Ownership: concept through final delivery on Instagram, TikTok, YouTube and emerging channels, collaborating with Video Lab and social teams.
  • AI Driven Creativity: leverage Midjourney, Runway, Higgsfield and similar tools to create animations and visuals that elevate storytelling.
  • On Camera Presence: deliver bold, provocative PETA voice in skits and explainers while maintaining authenticity and audience resonance.
PETA logo

PETA

People for the Ethical Treatment of Animals (PETA) entities have more than 10.4 million members and supporters globally, and PETA U.S. is the largest animal rights organization in the world.PETA focuses its attention on the four areas in which the largest numbers of animals suffer the most intensely for the longest periods of time: in laboratories, in the food industry, in the clothing trade, and in the entertainment industry. We also work on a variety of other issues, including the cruel killing of rodents, birds, and other animals who are often considered “pests” as well as cruelty to domesticated animals.PETA works through public education, cruelty investigations, research, animal rescue, legislation, special events, celebrity involvement, and protest campaigns.PETA Foundation was founded in 1993 as an organization that helps PETA run, and includes departments like IT, Development, and Interactive Media. PETA and the PETA Foundation are two separate organizations but work very closely together.Looking for a career in animal rights? See our open positions here: http://www.peta.org/jobs.

Founded in 1980
Norfolk, Virginia, USA
699 employees (172 in marketing)

Traffic Signals

Monthly Visitors
1.4M
Monthly Google Ads Budget
$665.4K
Traffic Source Mix
Search
46.9%
Direct
42.8%
Referral
5.4%
Social
3.9%
Paid
0.8%

Headcount Trend

Current headcount: ~699

Marketing Team

Marketing Team Size
138 (20% of company)
Median Career Experience
13 years
Median Tenure
7.6 years

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