Video and Digital Content Producer

Bloomington, MN (On-site)

$64K/yr – $77K/yrMid Level3+ years expFull time

Posted 2 weeks ago

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Job Summary

Own end-to-end video production from concept through delivery and lead campaigns across media.

  • Own pre-production, production and post-production workflows and asset management
  • Lead content creation for campaigns, social channels and thought leadership
  • Coordinate timelines, talent, equipment and external production resources

Job Description

Responsibilities

  • Develop scripts, storyboards and shot lists to plan video and photo production
  • Produce and edit video content for campaigns, social media, recruiting, customer stories and thought leadership initiatives.
  • Capture photography and video footage at customer locations, branches, events and job sites.
  • Create motion graphics, short-form video and visual storytelling assets.
  • Partner with Integrated Marketing and Corporate Communications to execute content calendars and campaign plans.
  • Responsible for pre-production, production and post-production workflow
  • Manage video production timelines, equipment, freelance talent and external production resources.
  • Optimize digital content formats for web, social, email and paid media channels.
  • Maintain organized content libraries and digital asset repositories.
  • Track content performance and recommend improvements to engagement and reach

Requirements

  • Associate or Bachelor’s degree in Video Production, Film, Broadcasting, Digital Media, or related field required; equivalent professional production experience and portfolio/reel may be considered
  • 3–5 years of video production and content creation experience.
  • Hands-on experience with cameras, lighting and audio equipment in field and studio settings
  • Proficiency in Adobe Premiere, After Effects and related editing tools.
  • Experience directing subjects/talent on shoots and managing production logistics
  • Strong storytelling and visual communication capabilities.
  • Experience creating content optimized for social, web and digital marketing channels.
  • Ability to manage multiple projects and shifting priorities simultaneously.

Benefits

  • Health, Dental, Vision and Life Insurance
  • 15 days of PTO your first year, accrual starts day 1
  • 9 paid holidays
  • 401(k) plan with company contribution and match
  • HSA (Health Savings Account), Ziegler contributes up to $1000 tax-free each year
  • Short-Term and Long-Term Disability Insurance, FSA & EAP
  • Paid Parental Leave & Funeral Leave
  • Fitness membership discount
  • Education Assistance
Ziegler Caterpillar logo

Ziegler Caterpillar

Ziegler CAT is one of the largest and most successful Cat® dealers in the U.S., representing the full line of industry-leading Cat equipment, generators, and truck engines in Minnesota and Iowa. We also sell and support Fendt, Massey Ferguson, and Brandt® agricultural equipment in Minnesota, Iowa, and north-western Missouri.Our Visions is to provide unparalleled experience through high-performing employees, operational excellence, and digital innovation. Our Mission is to maximize uptime for our customers in the communities we serve. We strive for excellence and integrity in the conduct of our business.EEO Employer/Vet/DisabledWant to learn more about Ziegler CAT? Check out our website!

Founded in 1914
Minneapolis, Minnesota, USA
1K employees

Traffic Signals

Monthly Visitors
28.4K
Monthly Google Ads Budget
$27.8K
Traffic Source Mix
Search
36.3%
Direct
49.1%
Referral
6.6%
Social
6.5%
Paid
1.4%

Headcount Trend

Current headcount: ~1K

Marketing Team

Marketing Roles Posted (Last 30 Days)
5