Responsibilities

• Serves as senior lead on client’s business and oversees all aspects of the assigned LOB(s)
• Defines high level strategy and holistic management of the media plan development, implementation, and execution
• Identifies key target insights based on client brief necessary for formulating strategic recommendations, and ensures alignment into broader long-term goals
• Responsible for designing and managing projects and resources for subsidiaries/business unit
• Maintain an in-depth knowledge of the client business and competitive landscape
• Team leader for client interaction while fostering positive relationships
• Ensure teams adopt best in class tools, techniques, and systems to deliver plan recommendations aligned to client’s objectives and expected business outcomes
• Demonstrate an intimate, and strategic, understanding of how consumers interact with channels and technology, while championing across internal agency teams
• Outlines role & responsibilities for the Strategy team – delivering on vision, direction, management, and support to direct and indirect reports
• Supervising, training and developing staff (team growth and learning agenda, managing workload, delegating responsibilities, and performance management)

Requirements

• B.A. or B.S., preferably in Marketing, Advertising, or related field
• 10+ years of media planning experience
• 5+ years of experience in a management capacity
• Proven experience and success in presenting plans to senior clients and influencing top level client decisions related to media strategy and implementation
• Excellent leadership, management and motivational skills
• Excellent organizational, interpersonal and quantitative/analytical skills
• Adept at injecting ideas, innovation and leading industry developments into planning assignments
• Detail-oriented and proven ability to thrive in a fast paced environment
• Must be a self-starter, with strong planning and organizational skills
• Computer Skills/Software Knowledge: Microsoft Suite, Nielsen Suite, Kantar, IMS, Flowchart Software, R/F and Optimization Software, Social Tracking tools, comScore, Prisma, Mbox, MRI/GfK, GWI. Understand its capabilities and applications to translate data into actionable insights

Preferred

• Agency experience highly preferred

Benefits

• medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.