Vice President, Research (Insights & Intelligence) - Burson

New York City, NY (Hybrid)

$120K/yr – $175K/yrSenior Level8+ years expFull time

Posted 3 days ago

Job Summary

Own and lead large scale healthcare insights programs, guiding research design, data synthesis, and strategic advisory for pharma and healthcare clients.

  • Translate complex market dynamics and stakeholder data into actionable recommendations for senior clients.
  • Develop scalable measurement frameworks and executive-ready deliverables to demonstrate impact.

Job Description

Responsibilities

  • Lead large-scale healthcare insights, analytics, and measurement engagements, overseeing data collection, analysis, and synthesis across a portfolio of pharmaceutical and healthcare clients.
  • Serve as a senior strategic advisor to clients and internal account teams, translating complex healthcare market dynamics, stakeholder insights, and performance data into actionable business and communications recommendations.
  • Design and lead custom qualitative and quantitative research initiatives, including landscape assessments, audience research, stakeholder insights, campaign evaluation, product launch measurement, reputation tracking, message testing, and integrated measurement frameworks.
  • Oversee the execution and implementation of consulting and research programs from proposal development through final delivery, ensuring projects are completed accurately, efficiently, and on schedule.
  • Develop and scale measurement frameworks that demonstrate communications impact and business outcomes across healthcare organizations, brands, and therapeutic areas.
  • Lead media intelligence, social listening, and analytics programs to identify emerging trends, risks, opportunities, stakeholder sentiment, and competitive insights within the healthcare ecosystem.
  • Guide the development of executive-level reports, strategic presentations, dashboards, and insight-driven recommendations for senior client stakeholders.
  • Act as a trusted partner to healthcare account teams, proactively identifying opportunities to expand insights and analytics engagements and drive incremental business growth.
  • Contribute to new business opportunities, client retention efforts, and strategic growth initiatives for the healthcare insights practice.
  • Oversee and mentor junior team members, fostering excellence in research design, analysis, storytelling, and client service.

Requirements

  • 8+ years of experience in healthcare insights, market research, analytics, communications measurement, management consulting, or a related field within an agency, consultancy, healthcare organization, pharmaceutical company, or research firm.
  • Demonstrated experience leading complex healthcare research, analytics, and measurement programs for pharmaceutical or healthcare clients.
  • Proven success managing senior client relationships and serving as a strategic advisor to executive stakeholders.
  • Strong expertise in quantitative and qualitative research methodologies, including audience insights, stakeholder research, measurement frameworks, campaign evaluation, and market intelligence programs.
  • Experience measuring the impact of communications, marketing, reputation, product launch, and stakeholder engagement initiatives.
  • Strong communication, presentation, and consulting skills, with the ability to navigate complex, highly visible, and fast-moving business environments.
  • Experience managing and mentoring high-performing teams while contributing to overall practice development.
  • Advanced proficiency in Excel and PowerPoint; experience with dashboards, data visualization platforms, measurement frameworks, and emerging AI/LLM tools is a plus.
  • Demonstrated ability to identify opportunities for business growth, expand client relationships, and contribute to revenue generation.
  • Collaborative, entrepreneurial, and solutions-oriented mindset with a strong sense of ownership and accountability.

Preferred

  • Expertise in media intelligence, social listening, and analytics tools (e.g., Brandwatch, Sprinklr, NewsWhip, Meltwater, etc.) is highly desirable.
  • Experience with dashboards, data visualization platforms, measurement frameworks, and emerging AI/LLM tools is a plus.
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Burson

Burson is the global leader in communications, purpose-built to create value for our clients through reputation. We reinvent how reputation creates competitive advantage for our clients, so they can lead today and far into the future.

New York, New York, US
3.6K employees (764 in marketing)

Salaries

Posted range

$120K/yr – $175K/yr

Taken straight from the job posting.

See all Burson salaries

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