Vice President, Real Estate (Public Relations)

New York, USA (Hybrid)

$100K/yr – $150K/yrSenior Level8+ years expFull time

Posted 4 months ago

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Job Summary

Lead real estate PR efforts, managing client relationships, media outreach, and crisis comms while mentoring junior staff.

  • Own day-to-day client contact and drive media outreach for real estate-focused accounts.
  • Must-have: 8–10 years in PR agency media relations with real estate experience.
  • Standout: Mentors junior staff and leads cross-functional media strategy across sectors.

Job Description

Responsibilities

  • Craft, manage, implement, and convey clients’ stories and messages through a full range of media outreach; cultivate, establish, and maintain relationships with local, national, international, and trade media
  • Serve as a day-to-day client contact, fostering client-agency relationships, building trust, and addressing client needs
  • Write press materials, client briefings, campaign plans, and communication materials; draft messaging and talking points for senior management presentations including press interview prep
  • Pitch to media and execute long-range communications strategies that raise clients’ profiles and secure coverage in regional and national publications; secure executive placements on industry panels
  • Assist in planning and overseeing large-scale media events, including logistics, staffing, and press management
  • Support issues management and crisis communications
  • Oversee content creation on social media and distribution of press materials across platforms
  • Research client issues and apply findings to strategy and approach
  • Collaborate within a team account structure; mentor junior staff to meet deadlines, enhance skills, and cultivate media relationships

Requirements

  • 8 – 10 years of client and media relations experience at a PR agency preferred
  • developed real estate public relations expertise required with versatility to work across multiple sectors
  • experience in capital structures, land use, architecture, economic development, mortgage finance, design, property tech, leasing, and/or business-to-business (will be helpful)
  • college degree preferred – focus in Communications, Journalism, English, or a related field is ideal
  • background in PR for real estate is required

Preferred

  • experience in capital structures, land use, architecture, economic development, mortgage finance, design, property tech, leasing, and/or business-to-business (helpful)
  • familiarity with day-to-day tools (Microsoft Office Suite including PowerPoint, MuckRack, Critical Mention, Meltwater) a plus

Benefits

  • 401K plan with a 4% company match
  • commuter benefits
  • medical/dental/vision insurance
  • HSA with company funding
  • life insurance
  • long-term disability insurance
  • employee assistance programs
  • referral bonuses
  • facilities for a nursing parent
  • professional development and education programs
Rubenstein Communications logo

Rubenstein Communications

We build and protect the reputations of more than 400 clients—leaders and innovators in every industry. From global investing to community transformation, technological breakthroughs to life-saving research, human rights advocacy to arts innovation, we shape the stories that define our world and help our clients achieve their potential.With more than 70 years of experience, we have consistently succeeded by staying hungry. We combine boutique-level expertise with the network, resources, and reach of a large firm. Clients trust our guidance, value our insight, and rely on us to help them communicate with clarity and impact to drive the outcomes they desire.

Founded in 1954
New York, New York, USA
169 employees (12 in marketing)

Traffic Signals

Monthly Visitors
4.6K
Traffic Source Mix
Search
27.7%
Direct
53.4%
Referral
5.8%
Social
11.5%
Paid
1.5%

Headcount Trend

Current headcount: ~169

Marketing Team

Marketing Team Size
10 (6% of company)
Marketing Roles Posted (Last 30 Days)
2