Vice President Marketing

USA (On-site)

Salary Not AvailableSenior Level10+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive the marketing strategy and execution for a large multifamily portfolio, with a focus on occupancy, lead generation, and ROI.

  • Must-have: 10+ years of progressive marketing leadership
  • Standout: real estate/portfolio occupancy growth and cross-functional leadership
  • Executive marketing role influencing operations, asset management, and leadership

Job Description

Responsibilities

  • Lead the Marketing Vision: Develop and execute a comprehensive marketing strategy aligned with company growth goals.
  • Drive Portfolio Performance: Increase occupancy, lead generation, and brand awareness across our property portfolio.
  • Build & Inspire a High-Impact Team: Lead and grow a talented marketing team across digital, brand, and communications.
  • Own the Digital Ecosystem: Optimize marketing channels including digital advertising, SEO, ILS platforms, AI tools, CRM, social media, and reputation management . You will also use data insights to continuously improve performance and ROI.
  • Leverage Data & Insights: Use analytics, market trends, and customer insights to continuously optimize performance and to improve performance and ROI.
  • Partner Across the Organization: Partner and collaborate closely with operations, asset management, and executive leadership to drive occupancy and revenue goals.
  • Elevate the Brand: Ensure consistent, compelling messaging across all marketing channels and communities.

Requirements

  • Bachelor’s Degree in Marketing
  • 10+ years of progressive marketing leadership experience
  • 5+ years leading a marketing team for property management, multifamily, or real estate organizations
  • Deep expertise and proven success in driving portfolio occupancy, digital marketing, marketing technology, lead generation, brand strategy and growth, and performance analytics
  • Strong leadership skills with experience building and managing high-performing teams
  • Strategic thinker with the ability to execute quickly and effectively

Benefits

  • Competitive Medical, Dental and Vision insurance benefits.
  • Generous Vacation and Sick time. All VESTie’s will accrue 80 hours of each in a full calendar year.
  • Paid holidays, two (2) Floating Holidays, and your birthday paid.
  • 401(k) with Company Match of up to 3% after three (3) months of service.
  • Employee Assistance Program
  • Critical Illness, Accident, Hospital Indemnity, Pet Insurance and Legal Plans offered.
Vest Residential logo

Vest Residential

Vest Residential is a multifamily property management company providing full-service third party property management in the Southeast and Mid-Atlantic. We manage and consult on over 20,000 multifamily units spanning from Florida into Virginia. Property management is what we do, all we do, and we do it really well. We are the managers so our clients can focus their efforts on what they do best, acquiring and developing magnificent communities. Our accomplished property management team provides best-in-class customer service to our prospects, residents, and future residents.

Founded in 2017
Charlotte, North Carolina, USA
169 employees (13 in marketing)

Traffic Signals

Monthly Visitors
3.3K
Traffic Source Mix
Search
22.8%
Direct
49.6%
Referral
11.7%
Social
14.5%
Paid
1.3%

Headcount Trend

Current headcount: ~170

Marketing Team

Marketing Team Size
13 (8% of company)