Responsibilities

• Go-To Market (GTM) strategy. Define how each product line goes to market and how the agentic platform anchors the next 18 months. Build the playbook that turns product capability into category leadership.
• Product marketing. Lead the team responsible for positioning, narrative, competitive strategy, and the inbound work that informs both product roadmap and outbound activation.
• Sales enablement. Build a programmatic enablement function that compounds seller effectiveness over time with scalable systems, not one-off deal support.
• Content strategy. Direct the team building thought leadership, customer-facing content, and the strategic narratives that establish EIQ's voice. EIQ operates within CCC's brand umbrella; your content function focuses on product narrative and category leadership, not standalone brand building.
• Field marketing and events. Own the strategy for industry presence at NCCI, WCRI, RIMS, and the executive forums where our buyers spend their time. Customer events, executive roundtables, and the activation work that builds the relationships our deals are won on.
• CCC partnership. Serve as the EIQ-side interface for joint GTM motions with CCC's marketing organization. Drive integration where it accelerates EIQ's growth.
• Team leadership. Manage and develop a senior team of 7-8 across PMM, enablement, content, and field. Recruit the additional talent the function needs in year one.

Requirements

• 12+ years in enterprise B2B SaaS GTM and marketing leadership, with 3-5+ years at VP level or running a marketing function as the senior leader
• Track record building and scaling GTM motions in complex enterprise environments — large ACVs, multi-stakeholder deals, long sales cycles
• Deep experience in regulated or vertical SaaS: insurance, claims technology, fintech, healthcare technology, or comparable industries strongly preferred
• Built and led teams across product marketing, enablement, content, and field — the full function, not one discipline
• Strong product marketing instincts and the ability to hold your own in upstream product conversations
• Comfort working with operator-CEOs who carry significant sales responsibility directly
• Experience inside a public company, BU within a holding structure, or PE-backed environment is a plus

Preferred

• You think in systems. You build flywheels: inbound informs outbound, outbound creates leverage for inbound, and both compound over time.
• You're a builder. You're energized by defining a function, not operating one someone else built. If you've been a VP at a place where the marketing machine was already running, this job will feel different — in a good way, if you want to build.
• You bring rigor to inbound. Competitive intelligence, positioning, and category narrative are how this company wins.
• You write well. Your decks, briefs, and narratives are how the company communicates with the market. The work is verdict-first, plain, and proof-backed.
• You operate at speed. You make decisions with imperfect information and adjust as the picture clarifies. You don\'t need a perfect framework to move.
• You make others sharper. Your team gets better because you raise the standard of thinking.

Benefits

• Compensation: The base salary ranges up to $260-275K, with flexibility depending on a candidate’s background and experience. An annual bonus plan and company equity plan (RSUs) are also included in our compensation package.
• Well-Being: Medical, dental, vision, short & long-term disability, life insurance and AD&D, and 401k matching. Additional family, wellness, and pet benefits.
• Home & Family: Paid time off and sick leave, 100% paid parental leave (16 weeks for primary caregivers and 12 weeks for secondary caregivers). We offer a flexible schedule for new parents returning to work.
• Office Life: Catered lunches, happy hours, pet-friendly spaces, and monthly technology stipend.
• Growth & Training: $1,000/year for each employee for professional development, as well opportunities for tuition reimbursement.
• Sponsorship: We are open to sponsoring candidates currently in the U.S. who need to transfer their active visa. Please check with our Recruiting team if your visa is applicable for transfer.