Vice President of Marketing Communications

USA (On-site)

Salary Not AvailableDirector/Executive26+ years expFull time

Posted 1 month ago

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Job Summary

Own the global marketing communications and brand narrative, aligning PR, content, and campaigns with growth goals across markets.

  • Lead global brand messaging, press relations, and content strategy to build credibility and differentiation.
  • Orchestrate cross-functional go-to-market alignment with product, sales, and customer success to ensure consistent messaging.
  • Drive multi-channel campaigns and thought leadership that boost brand visibility and demand.

Job Description

Responsibilities

  • Develop and implement the company’s global marketing communications strategy aligned with corporate objectives and growth targets.
  • Establish communication frameworks that support brand positioning, customer engagement, and business development initiatives.
  • Ensure alignment between marketing communications, corporate strategy, and commercial objectives.
  • Identify emerging market trends and communication opportunities to enhance brand visibility and market influence.
  • Lead the development and execution of brand communication strategies across all channels and markets.
  • Ensure consistent brand identity, messaging, and storytelling throughout the organization.
  • Develop value propositions, key messaging frameworks, and communication guidelines.
  • Strengthen brand awareness, credibility, and differentiation within target markets.
  • Oversee corporate public relations strategies, media engagement, and reputation management initiatives.
  • Develop and maintain relationships with media organizations, industry analysts, influencers, and key stakeholders.

Requirements

  • Bachelor’s degree or above in Marketing, Communications, Public Relations, Journalism, Business Administration, or related fields
  • MBA, Master’s degree in Communications, or equivalent advanced qualification preferred
  • Typically 18+ years of experience in marketing communications, corporate communications, public relations, brand management, or related fields, including 8+ years in senior leadership roles
  • Proven track record of leading successful global communication and brand-building initiatives
  • Strong experience in media relations, integrated marketing campaigns, content strategy, and reputation management

Preferred

  • MBA, Master’s degree in Communications, or equivalent advanced qualification preferred
  • Experience in multinational corporations, healthcare organizations, technology companies, consumer brands, or high-growth enterprises preferred