Vice President, Marketing

Loveland, CO

$242K/yr – $303K/yrSenior Level10+ years expFull time

Posted 3 weeks ago

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Job Summary

Own NA marketing and product commercialization with cross-functional GTM alignment, launching new products, and driving revenue through field marketing and sales enablement.

  • Own end-to-end commercialization, launches, and post-launch evaluation.
  • Lead market segmentation, competitive analysis, and customer insights to inform positioning and roadmap.
  • Manage budgets, KPI tracking, and CRM/analytics to optimize ROI.

Job Description

Own NA marketing and product commercialization with cross-functional GTM alignment, launching new products, and driving revenue through field marketing and sales enablement.

  • Own end-to-end commercialization, launches, and post-launch evaluation.
  • Lead market segmentation, competitive analysis, and customer insights to inform positioning and roadmap.
  • Manage budgets, KPI tracking, and CRM/analytics to optimize ROI.
Antech Diagnostics logo

Antech Diagnostics

Smarter Diagnostics. Better Care.TMYou deserve a choice when making diagnostic decisions for your patients.AntechTM is a global veterinary diagnostics company driven by innovation that helps veterinarians deliver better animal health outcomes. Our products and services span 90+ reference laboratories around the globe. We also provide in-house laboratory instruments and consumables, including digital cytology and rapid assays; local and cloud-based data services; practice information management software and support; imaging equipment; continuing education and training; and board-certified specialist support services.Together, we’re advancing veterinary care and continuing our shared mission to make a better world for pets, every day.Subject To: https://www.antechdiagnostics.com/privacy-policy & https://www.antechdiagnostics.com/terms-of-useSubject To: https://www.mars.com/privacy and https://www.antechdiagnostics.com/terms-of-use

Founded in 1994
Fountain Valley, California, USA
2K employees