Responsibilities

• Own the End-to-End Growth Strategy and KPI Delivery: Architect and execute Pinterest's strategy across acquisition, engagement, retention, and monetization—directly accountable for bold growth of MAU, revenue, and LTV/CAC.
• Lead and Develop a World-Class Growth Organization: Attract, develop, and retain top-tier growth marketing, media, and analytics talent, fostering a high-performing, diverse, and inclusive team culture.
• Drive an Experimentation and Portfolio Mindset: Build a learning-first environment focused on portfolio optimization and innovation—using rigorous A/B and multivariate testing at every stage of the funnel.
• Lead Cross-Functional Alignment and Influence: Serve as a principal partner to senior leaders in Product, Engineering, Analytics, Brand, Regional Operations, and more, ensuring tight alignment of organizational priorities and joint execution of growth roadmaps.
• Advance Paid Performance and Brand Marketing Excellence: Oversee performance and brand media campaigns, integrating creative and channel execution to achieve maximum impact across all global surfaces.
• Own Measurement, Reporting, and Business Intelligence: Oversee the growth analytics and reporting agenda—define growth KPIs, ensure accurate attribution, drive real-time dashboarding, and deliver actionable insights to executives and the board.
• Drive AI and Data-Driven Marketing Transformation: Champion the development and deployment of AI-enabled strategies across targeting, personalisation, creative optimization, and campaign management, ensuring Pinterest remains at the forefront of ethical and responsible AI use.
• Champion a Growth-Forward, Collaborative Culture: Inspire a bold, entrepreneurial, and highly collaborative approach—embracing experimentation, challenging the status quo, and scaling a culture built on accountability and shared success.
• Oversee Large-Scale Budget Management: Plan, allocate, and optimize substantial marketing budgets (>$100M) to ensure responsible stewardship and maximum ROI for Pinterest’s most critical growth programs.
• Deliver and Communicate Insights: Lead brand research, campaign and creative testing, and generate thought leadership to inform go-to-market strategy and elevate Pinterest’s standing with customers, partners, and the industry at large.

Requirements

• Proven Growth and Marketing Leadership: 15+ years’ progressive experience in high-scale growth marketing, performance, or lifecycle leadership roles, with significant consumer tech, marketplace, or SaaS exposure.
• Operator with Transformative Results: Recognized history of delivering major improvements to MAU, revenue, retention, and LTV/CAC, and managing all levers of a full-funnel strategy for both mature and challenger brands.
• Portfolio & Experimentation Mindset: Demonstrated mastery in prioritizing, testing, and scaling what works, with a hands-on orientation toward results and learning over mere activity.
• Deep Data & AI Fluency: Advanced analytical skills, with comfort leading teams in experimentation, incremental measurement, and leveraging AI/ML-driven marketing platforms and models.
• Inspirational Leader & Talent Developer: Proven record building and mentoring world-class, diverse organizations—focusing on high performance, accountability, and talent succession.
• World-Class Cross-Functional Collaborator: Natural relationship builder who aligns and mobilizes Product, Engineering, Analytics, and agency partners around common goals.
• Hands-On Growth Marketer: Credible as both strategist and functional marketing operator, unafraid to get into the “how” when needed.
• Experience with Large, Complex Budgets: Track record of owning and optimizing $100M+ multi-channel marketing spend.
• Brand + Performance Advocate: Deep belief in (and experience with) the integrated impact of brand and performance for durable, self-reinforcing growth.
• Executive Communication: Ability to influence and align diverse stakeholders, including the C-Suite, board, Investor Relations, and as a public-facing thought leader representing Pinterest externally.
• Bachelor’s degree: in a relevant field such as business, marketing, data science or a related field or equivalent experience.