Vice President, Earned Media

Chicago, IL (On-site)

$130K/yr – $150K/yrSenior Level10+ years expFull time

Posted 1 day ago

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Job Summary

Own and shape earned media strategy while delivering strong media results, leveraging top-tier contacts and cross-category relationships, and leading knowledge-sharing across Zeno’s Media Network.

  • Define and execute compelling storytelling across earned media
  • Secure coverage and elevate media savviness of teams and clients

Job Description

Responsibilities

  • Media Strategy Development and Execution - Support the development and execution of client storytelling in earned media.
  • Pitch and Deliver Results – Work in the trenches with media and expected to deliver results across the board, securing media coverage while also helping strengthen media savviness of account teams and clients.
  • Strong Media Contacts – Bring a strong roster of top-tier and cross-category media contacts to Zeno and builds new relationships where needed.
  • Leading Member of Zeno’s Media Network – High visibility role across the agency, educating colleagues across the agency on earned media best practices, the changing media landscape and POVs for navigating the news cycle.
  • Deep Knowledge of the Media Landscape – Have a pulse on the daily media landscape, insider knowledge and ability to unearth media opportunities for our clients across the board.

Requirements

  • At least 10+ years of experience at an agency or in-house, with primary expertise in business media, securing interviews for executives and the ability to help clients of all businesses.
  • A robust portfolio of secured recent media coverage across national, local, broadcast, print, and online mediums.
  • An ability to conceptualize media-worthy stories from initial ideas and brainstorms – and the ability to weigh in quickly on what is considered “mediable”).
  • Demonstrated excellent writing and editorial skills as well as the proven ability to make clear, convincing presentations to clients and senior leaders.
  • An innate and natural ability to multi-task and juggle different client projects and internal Zeno priorities.
  • A leading-edge knowledge of how media works today – and a point of view on the future of earned media as a tool within the communicator’s toolkit.
  • Solution-oriented, collaborative, go-getter mentality.

Benefits

  • Healthy, happy employees make Zeno better, so we have programs that support physical, mental and financial wellness. Our culture and benefits are designed to promote flexibility, celebrate diversity and support work/life balance. We offer a variety of medical, dental and vision insurance with prescription plans, as well as short and long-term disability. Our Be Kind to Your Mind program focuses on mental health, providing a paid subscription to Headspace and access to mental health providers and other services through a best-in-class employee assistance program. Employees are encouraged to bring their authentic self to Zeno and participate in our employee resource groups which build communities for sharing and support. And while we love our work, we believe in the restorative power of time off with generous vacation, paid holidays and self-care time. Employees are supported in their pursuit of financial wellness with a 401(k) plan, pretax flexible spending accounts, tuition assistance, life insurance and free access to a certified financial coach. And our unique ZenoFit program provides a monthly allowance to fund activities in your personal life that bring you joy and keep you healthy. These and other benefits are available to non-temporary employees in the US.
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Zeno Group

Zeno Group is the fiercely independent and global, integrated communications agency, born from PR. We bring together the boldest and brightest talent to help clients across industries and sectors unleash the power of strategic communications. Guided by our purpose to champion the courageous to achieve something better for humankind, we push boundaries to achieve real business value and societal impact for clients. Winner of the industry’s most coveted awards including the 2023 PRWeek Purpose Agency of the Year, 2023 PRovoke Purpose-Driven Agency of the Year, 2022 PRWeek Global Agency of the Year, 2022 PRWeek U.S. Large Agency of the Year, 2022 PRovoke Best Large Agency to Work For in North America, 2021 PRovoke Global Creative Agency of the Year, 2021 PRovoke North American Agency of the Year, 2021 PRWeek Agency of the Year and a four-time winner of PRWeek’s Best Places to Work. Zeno has also been previously recognized by the Cannes Lions International Festival of Creativity. Zeno is a DJE Holdings Company.

Founded in 1998
New York, NY, US
899 employees (182 in marketing)

Traffic Signals

Monthly Visitors
34K
Traffic Source Mix
Search
42.7%
Direct
43.6%
Referral
8.4%
Social
3.8%
Paid
1.1%

Headcount Trend

Current headcount: ~910

Marketing Team

Marketing Team Size
140 (15% of company)
Median Career Experience
11 years
Median Tenure
4.8 years
Marketing Roles Posted (Last 30 Days)
28

Funding

Last Raise
Pre Seed, 3 years ago

Funding History

  • Oct 2022
    Pre Seed

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