Senior Director, Digital Marketing
Sprout General Referrals
USA (Remote)
$192K/yr - $318K/yrIn-houseFull-timeSenior level12+ years exp.
22 hrs ago
Vice President, Digital Marketing
USA (Remote)
Salary Not AvailableSenior Level2+ years expFull time
Posted 3 weeks ago
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Job Summary
Own the AI driven growth engine for a global B2B SaaS, balancing organic visibility with ABX personalization and a measurable pipeline, while leading a distributed digital team.
- AI driven strategy: Build and own the SEO/GEO roadmap across traditional and AI discovery surfaces.
- ABX personalization: Scale personalized experiences for named accounts across web and paid channels.
- Pipeline discipline: Turn experiments into pipeline outcomes with clear attribution and velocity across MQL/SQL to revenue.
Job Description
Own AI-driven strategy and ABX oriented digital growth for a global B2B SaaS, combining organic visibility, personalization at scale, and rigorous pipeline optimization while leading a distributed team.
- AI-Driven Strategy & Organic Visibility: Own the AI-powered SEO/GEO roadmap to improve rankings and share of voice across traditional search and generative discovery engines.
- ABX & Personalization at Scale: Deploy AI personalization across global assets to engage tier-one accounts and align with ABX plays for named segments.
- Pipeline & Conversion Optimization: Establish continuous testing and measurement tying digital activity to MQLs, SQLs, pipeline, and opportunities.
- Global Team Leadership: Scale a distributed digital team and agency partners with Agile practices tailored to SEON and cross time zones.
- Cross-Functional Execution & Stakeholder Alignment: Translate company strategy into a digital roadmap, OKRs, and cross-team priorities.
- Operating Analytics & Tools: Collaborate with GTM operations to enable rapid experimentation and clear attribution across channels.
SEON
SEON is the command center for fraud prevention and AML compliance, empowering thousands of companies worldwide to stop fraud without slowing growth. Our platform powers smarter risk decisions by enriching customer profiles, flagging suspicious behavior and streamlining compliance workflows, all in one place. Unlike competitors relying on stale, third-party data, SEON leverages 900+ proprietary, real-time data signals that go deeper and broader, resulting in unmatched coverage and higher precision. We’re trusted by innovators like Revolut, Wise and thousands of others scaling securely into new products and markets.Global presence: Austin - London - Budapest - Singapore
