Vice President of Digital Marketing

Park City, UT (Hybrid)

Salary Not AvailableSenior Level10+ years exp

Posted 2 days ago

Job Summary

Drive Momentous digital as VP of Digital, owning the enterprise strategy and performance across Growth Marketing, Ecommerce, Amazon, Lifecycle, and Customer Experience, while leading cross-functional teams to accelerate sustainable growth.

  • Own the digital strategy, priorities, and operating plans with senior leadership.
  • Lead multiple digital functions through accountable leadership and performance reviews.

Job Description

Responsibilities

  • Executive Leadership & Business Performance Serve as a member of the Executive Leadership Team, contributing to company strategy, annual planning, organizational priorities, and key business decisions. Represent the digital organization in executive discussions, ensuring digital opportunities, performance, customer insights, and risks inform broader company strategy. Translate company objectives into clear digital priorities, investment strategies, operating plans, and performance goals. Establish performance frameworks and business reviews that provide visibility into growth, efficiency, customer behavior, and key opportunities. Partner with executive and cross-functional leaders to align resources, resolve barriers, and drive enterprise-wide initiatives. Communicate digital performance, strategic recommendations, opportunities, and risks to executive leadership and key stakeholders. Digital Strategy & Growth Set the long-term digital strategy across Growth Marketing, Ecommerce, Amazon, Lifecycle Marketing, Retention, and Customer Service. Lead and develop the leaders responsible for the overseen functions.. Establish clear accountability, operating rhythms, and performance expectations across the digital organization. Ensure functional strategies are coordinated and collectively support broader company objectives. Build scalable teams, processes, and capabilities that support continued growth. DTC & Digital Commerce Oversee Momentous .com strategy and performance, including site experience, merchandising, conversion, and digital commerce optimization. Guide Amazon strategy and performance through the channel’s functional leadership. Ensure digital commerce experiences consistently support Momentous’ premium brand positioning and business objectives. Growth, Lifecycle & Retention Set the strategic direction for customer acquisition, lifecycle marketing, and retention. Align Growth Marketing and Lifecycle teams around customer economics, channel performance, and long-term customer value. Drive an integrated approach to acquisition, conversion, repeat purchase, and retention across digital channels. Customer Experience Provide strategic leadership for Customer Service and the broader digital customer experience. Ensure customer insights and feedback inform digital strategy, retention initiatives, and experience improvements. Drive alignment across customer-facing functions to create a consistent and high-quality Momentous experience. Business Performance & Cross-Functional Leadership Establish performance frameworks and business reviews that provide visibility into growth, efficiency, customer behavior, and key opportunities. Use data and customer insights to guide investment decisions, prioritization, and optimization. Partner closely with executive leadership and cross-functional teams to align digital priorities with broader business objectives. Communicate digital performance, opportunities, risks, and strategic recommendations to executive leadership.

Requirements

  • Bachelor’s degree in Business, Marketing, Ecommerce, or a related field; MBA preferred.
  • 10+ years of progressive leadership experience across high-growth digital, ecommerce, or related consumer goods businesses.
  • Proven experience leading senior functional leaders and building high-performing organizations across multiple digital disciplines.
  • Demonstrated experience contributing to enterprise strategy and partnering with executive leadership on business planning, investment, and organizational priorities.
  • Strong commercial and strategic leadership with a track record of driving sustainable digital growth and business performance.
  • Deep understanding of ecommerce, customer acquisition, conversion, lifecycle marketing, retention, and customer experience.
  • Strong financial and analytical acumen with the ability to make investment and prioritization decisions across a portfolio of growth opportunities.
  • Exceptional executive communication, organizational leadership, and cross-functional influence.
  • Balances long-term enterprise strategy with operational rigor, accountability, and execution.

Benefits

  • Our fast-paced, high growth environment creates a strong opportunity for professional development born from evolving experiences
  • Competitive cash compensation plus employee stock options
  • Health/Vision/Dental/Life/Pet/Accident/Disability/Critical Illness
  • Fertility benefits, caregiver concierge, and financial planning benefits
  • 401k Match
  • Unlimited PTO
  • Finish Line Fridays - finish at 3:00 every Friday
  • Generous set of observed holidays (18 days of office closure in 2026)
  • $1,000 annual perks program to support a high-performance lifestyle
  • Team workouts and lunches
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Momentous

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At Momentous, our mission is to democratize high performance. We do this because we believe that people at their best will produce a positive impact in their personal lives, families, communities, and ultimately the world.We have recently been recognized as one of Inc.’s Fastest Growing Companies and one of Utah’s Top 100 Companies Championing Women. We offer the highest quality nutritional and dietary supplements, researched and developed by leading scientific minds. Our focus on rigorous quality control and independent third-party testing is one of many reasons why nearly 200 pro and college sports teams use our products, including all NFL teams. No matter our customer's goal or what they want to achieve, we are on a quest to help them get there.

Founded in 2016
Park City, Utah, USA
77 employees (20 in marketing)
0% recommend to a friend

Marketing Team

Marketing Team Size
14 (18% of company)
Median Tenure
1 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$11.5M
Last Raise
$6.5M
Private Equity, 2 years ago

Funding History

  • Feb 2024
    Private Equity
  • Sep 2022
    Series A • $6.5M
  • Nov 2019
    Series A • $5M

Traffic Signals

Monthly Visitors
924.9K
Monthly Google Ads Budget
$55K
Traffic Source Mix
Search
45.9%
Direct
45.4%
Referral
5.2%
Social
2.1%
Paid
1.2%

Headcount Trend

Current headcount: ~77

Recent News

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Vice President of Digital Marketing

Momentous · Park City, UT · Hybrid