Vice President, Americas Field Marketing

Santa Clara, CA (Hybrid)

$278K/yr – $348K/yrSenior Level15+ years expFull time

Posted 1 day ago

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Job Description

Responsibilities

  • Define and lead the Americas Field Marketing vision, strategy, and operating model in alignment with Cohesity's global go-to-market strategy.
  • Serve as the senior marketing advisor to Americas Sales leadership, ensuring marketing programs directly support regional growth objectives and revenue targets.
  • Influence executive decision-making through data-driven insights, market intelligence, and customer trends.
  • Partner with leadership teams to develop annual and quarterly business plans that align resources, investments, and priorities.
  • Represent the voice of the customer and field organization within corporate marketing and executive planning discussions.
  • Own the regional marketing strategy responsible for generating and accelerating pipeline across Enterprise, Commercial, Public Sector, and Strategic Accounts.
  • Establish measurable performance goals tied to pipeline creation, opportunity acceleration, bookings influence, customer expansion, and partner engagement.
  • Drive integrated multi-channel marketing programs that leverage ABM, Executive Engagement, Industry Events, Digital Campaigns, Customer Advocacy, Partner Marketing Initiatives.
  • Continuously optimize marketing performance through analytics, attribution reporting, and funnel-based decision making.
  • Build trusted relationships with senior sales leaders throughout the Americas.

Requirements

  • Bachelor's degree in marketing, Business, Communications, or related discipline.
  • 15+ years of progressive B2B marketing experience.
  • 8+ years leading field marketing, demand generation, revenue marketing, or regional marketing organizations.
  • Demonstrated success partnering with enterprise sales organizations to drive measurable pipeline and revenue outcomes.
  • Experience managing significant marketing budgets and investment portfolios.
  • Proven track record building and leading high-performing teams, including leaders of leaders.
  • Deep understanding of: Field Marketing, Demand Generation, ABM, Partner Marketing, Customer Marketing, Pipeline Analytics, Revenue Operations.

Preferred

  • MBA or advanced business degree.
  • Experience within enterprise software, cybersecurity, cloud infrastructure, data management, or AI-related industries.
  • Expertise with AI tools, Salesforce, Marketo, marketing attribution, and modern marketing analytics platforms.
  • Experience supporting global and multi-region go-to-market organizations.

Benefits

  • comprehensive benefits framework, including health and wellness benefits, vacation, paid holidays and refresh days, 401(k) retirement plan, life and disability insurance coverages, and other benefits the Company may offer from time to time.
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Cohesity

3.8 Glassdoor

A modern platform for the AI eraOur mission at Cohesity is simple: to protect, secure, and provide insights into the world’s data. The largest organizations around the globe rely on us to strengthen their business resilience.With the Cohesity Data Cloud, we are able to deliver on that mission. Our customers can recover from cyber events faster, manage and secure their data at enterprise scale, and gain valuable insights with our industry-leading AI capabilities.

Founded in 2013
Santa Clara, California, USA
7.7K employees (198 in marketing)
70% recommend to a friend
76% CEO approval

Traffic Signals

Monthly Visitors
303.7K
Traffic Source Mix
Search
37.1%
Direct
54.9%
Referral
5.1%
Social
1.8%
Paid
1.1%

Headcount Trend

Current headcount: ~7.7K

Marketing Team

Marketing Team Size
160 (2% of company)
Median Career Experience
18 years
Median Tenure
2.5 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$955M
Last Raise
$150M
Secondary Market, 11 months ago

Funding History

  • Apr 2025
    Secondary Market
  • Dec 2024
    Series H
  • Dec 2024
    Debt Financing

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