US HIV Payer Marketer

North Wales, PA (Hybrid)

$142K/yr – $224K/yrSenior Level5+ years expFull time

Posted 7 days ago

Job Summary

Owns payer market access strategy and value messaging development for US payer segments, coordinating evidence, pricing, contracting, and field support across marketing, sales, and outcomes research.

Leads development of value evidence strategies and payer customer segmentation
Manages cross-functional alignment with Outcomes Research, V&I, Sales, and Legal/Compliance

Job Description

Responsibilities

Provide US payer input into Brand Marketing, Business Unit Leadership, Sales Leadership, Global Market Access Teams, our company Research Laboratories, Integrated Account Management, Legal, Compliance and Finance
Active participation in the development of value evidence strategies; strong coordination with Outcomes Research / Value & Implementation (V&I)
Leverage market and customer insights to shape market access strategies
Develop payer customer segment strategy, promotional campaigns and value messaging for all US payer customer segments (health plan, PBM, ADAP, Medicaid, Medicare, federal, pharmacy, hospital and GPO)
Develop pricing and contracting strategies
Support appropriate pull-through activities and payer related solutions for field sales and account management teams
Work with Senior Specialist and serve as dotted line supervisor to develop and deploy resources to support managed care strategy

Requirements

BA/BS Degree
Preferred: MBA, MPH, PharmD or other advanced degree
Minimum of 5 years combined market access, marketing/sales leadership, account management, or consulting in the healthcare industry
Demonstrated ability to develop and execute brand and customer marketing strategies to include innovative approaches and digital engagement
Strong knowledge of marketing principles and activating market research insights
Ability to translate market trends and customer needs into customer resources or tactics
Demonstrated understanding of the mechanics and economics of the healthcare Ecosystem, including influences across various payer segments
Demonstrated understanding of US healthcare trends and policy issues and their potential impact upon our company's business opportunities
Ability to learn quickly and to assess a variety of scenarios, strategically and operationally
Demonstrated strategic thinking, problem solving, analytical critical thinking

Preferred

MBA, MPH, PharmD or other advanced degree
Consulting/Stakeholder Management experience in cross-functional capacity
Previous experience in HIV

Benefits

medical, dental, vision healthcare and other insurance benefits (for employee and family)
retirement benefits, including 401(k)
paid holidays, vacation, and compassionate and sick days

MSD

4.1 Glassdoor

At MSD, known as Merck & Co., Inc., Rahway, NJ, USA in the United States and Canada, we are unified around our purpose: We use the power of leading-edge science to save and improve lives around the world. For more than 130 years, we have brought hope to humanity through the development of important medicines and vaccines. We aspire to be the premier research-intensive biopharmaceutical company in the world – and today, we are at the forefront of research to deliver innovative health solutions that advance the prevention and treatment of diseases in people and animals. We foster a diverse and inclusive global workforce and operate responsibly every day to enable a safe, sustainable and healthy future for all people and communities. For more information, visit www.msd.com and connect with us on Facebook, Instagram, Twitter, and YouTube.

Rahway, New Jersey, USA

41K employees (1,637 in marketing)

www.msd.com

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