Responsibilities

• This position will assist in communication campaigns across email and websites for the Division of Enrollment Management. This position will be responsible for promoting OU-Tulsa academic programs to prospective students (U.S. and International students), parents and supporters, and high school counselors; and effectively communicating post-admission action items to admitted students.
• This position assists with the development of printed and electronic marketing-oriented communications, ensures quality, and makes recommendations to provide strategic and effective marketing communications to targeted students.
• Build, execute, and manage email and SMS communication for prospective students, families, high school counselors, and community colleges
• Build, execute, and manage recruitment event communication and registration
• Assist communications team in developing, implementing, and maintaining communication objectives
• Use CRM filters to build queries to communicate with specific populations
• Use design elements from the email builder, Adobe Express, and CMS to create effective communication pieces
• Create recruitment content, including editing, designing, writing, and proofing emails, websites, brochures, newsletters, and other publications
• Work with campus programs and academic colleges to create and send emails
• Measure and report on the effectiveness of email and SMS campaigns

Requirements

• Bachelor's degree Marketing, Graphic Design, Communications, or related field.
• Equivalency/Substitution: Will accept 48 months of related experience in lieu of the Bachelor's degree.

Benefits

• Benefits Eligible: Yes