Trade Marketing Coordinator

New York City, NY (Hybrid)

$65K/yr – $69K/yrMid LevelFull time

Posted 6 weeks ago

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Job Summary

Own AMS campaigns end to end with calendar-driven grids, vendor scouting, and performance optimizations to lift reach and ROI for targeted audiences.

  • Own scheduling and setup of AMS campaigns across keywords and targeting.
  • Translate marketing plans into seasonal advertising grids with vendors, formats, timing.
  • Monitor performance and propose optimizations to improve reach and ROI.

Job Description

Responsibilities

  • Manage scheduling and setup of Amazon Marketing Services (AMS) campaigns, including identifying relevant keywords to strengthen targeting and discoverability.
  • Track campaign timelines and execution to confirm launches occur as planned, proactively flagging risks or delays and helping implement solutions.
  • Develop and maintain seasonal advertising grids for each marketing team, translating marketing plans into clear placement schedules that outline vendors, formats, timing, and key campaign details.
  • Research and identify potential new advertising vendors and partners aligned with target audiences, campaign objectives, and brand strategy.
  • Monitor AMS campaign performance on an ongoing basis and collaborate with the team to recommend optimizations that improve reach, engagement, and return on investment.
  • Coordinate with internal teams and external vendors to ensure all advertising deliverables are received accurately and on time to support scheduled campaign launches.
  • Support cross-functional communication and provide general administrative and project coordination assistance to ensure smooth execution of advertising initiatives.
  • Maintain organized documentation using Google Drive, spreadsheets, and related productivity tools.

Requirements

  • Strong time management skills with exceptional attention to detail and accuracy.
  • Ability to manage multiple projects simultaneously and meet deadlines in a dynamic environment.
  • Clear written and verbal communication skills and a collaborative working style.
  • Proficiency in Google Workspace tools, particularly Google Sheets and Drive.

Preferred

  • Interest in advertising, marketing, media planning, or publishing is preferred.
Scholastic logo

Scholastic

3.7 Glassdoor

Scholastic Corporation (NASDAQ: SCHL) is the world's largest publisher and distributor of children's books, a leading provider of core literacy curriculum and professional services, and a producer of educational and entertaining children's media. The Company creates quality books and ebooks, print and technology-based learning programs for pre-K to grade 12, classroom magazines and other products and services that support children's learning both in school and at home. With operations in 14 international offices and exports to 165 countries, Scholastic makes quality, affordable books available to all children around the world through school-based book clubs and book fairs, classroom collections, school and public libraries, retail and online. True to its mission of more than 100 years to encourage the personal and intellectual growth of all children beginning with literacy, the Company has earned a reputation as a trusted partner to educators and families. Learn more at www.scholastic.com.You can also visit the Company blog at http://www.oomscholasticblog.com.

Founded in 1920
New York, New York, USA
9.4K employees (1,412 in marketing)
53% recommend to a friend
67% CEO approval

Traffic Signals

Monthly Visitors
6.9M
Monthly Google Ads Budget
$103.3K
Traffic Source Mix
Search
42.5%
Direct
49.8%
Referral
6.5%
Social
0.5%
Paid
0.5%

Headcount Trend

Current headcount: ~9.4K

Marketing Team

Marketing Team Size
1,040 (11% of company)
Median Career Experience
16 years
Median Tenure
7.6 years
Marketing Roles Posted (Last 30 Days)
4

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