Trade Activation Associate

North Wildwood, NJ (On-site)

$65K/yr – $70K/yrMid Level1+ years expFull time

Posted 8 days ago

Job Summary

Own field activation and account education programs across cannabis markets, driving in-store execution, digital merchandising, and community activation while collaborating with account leadership to align on territory priorities and market objectives.

  • Lead sell-through, in-store execution, and account onboarding initiatives
  • Deliver education, market feedback, and digital merchandising improvements

Job Description

Responsibilities

  • Sell-Through Support - Support in-store sell-through programs and promotional execution
  • Identify opportunities to improve visibility, conversion, and shopper engagement
  • Provide market feedback and execution insights to sales and trade marketing teams
  • Account Education - Support new account onboarding and launch execution
  • Deliver brand and product education to dispensary staff
  • Ensure merchandising and activation standards are established from day one
  • In-Store Execution - Execute visual merchandising and in-store activation standards
  • Support premium programming and key market initiatives
  • Maintain strong brand presence and execution quality across accountsMenu & Digital Excellence - Conduct menu accuracy and digital presence audits
  • Support execution of digital merchandising and promotional visibility

Requirements

  • 1+ years of experience in cannabis, beverage alcohol, field marketing, retail activation, or related industries
  • Strong communication and relationship-building skills
  • Ability to work independently in a highly field-based role
  • Strong attention to detail and execution standards
  • Comfortable working in fast-paced, evolving environments
  • Tech savvy with proficiency in Microsoft Office, mobile tools, and reporting platforms
  • Flexible schedule including evenings, weekends, and holidays as business needs require
  • Reliable transportation and willingness to travel extensively throughout the market

Preferred

  • Experience in trade marketing, retail merchandising or field activation
  • Experience working directly with dispensaries or retail accounts
  • Familiarity with visual merchandising and in-store execution standards
  • Experience supporting events, activations, or community engagement programs

Benefits

  • Career Growth Opportunities
  • Competitive Pay and Benefits
  • Generous PTO and Parental Leave
  • 401(K) Retirement Plan
  • Life/ Disability Insurance
  • Community Involvement
  • Referral Bonuses and Product Discounts
Curaleaf logo

Curaleaf

2.9 Glassdoor

Curaleaf Holdings, Inc. (CSE: CURA) (OTCQX: CURLF) ("Curaleaf") is a leading international provider of consumer products in cannabis with a mission to enhance lives by cultivating, sharing and celebrating the power of the plant. As a high-growth cannabis company known for quality, expertise and reliability, the Company and its brands, including Curaleaf, Select, and Grassroots provide industry-leading service, product selection and accessibility across the medical and adult use markets. Curaleaf International is the largest vertically integrated cannabis company in Europe with a unique supply and distribution network throughout the European market, bringing together pioneering science and research with cutting-edge cultivation, extraction and production. Curaleaf is listed on the Canadian Securities Exchange under the symbol CURA and trades on the OTCQX market under the symbol CURLF. For more information, please visit https://ir.curaleaf.com.

Founded in 2010
New York, New York, USA
2.8K employees (104 in marketing)
39% recommend to a friend
42% CEO approval

Salaries

Posted range

$65K/yr – $70K/yr

Taken straight from the job posting.

See all Curaleaf salaries

Funding

Total Funding
$1.9B
Last Raise
$500M
Post IPO Debt, 1 months ago

Funding History

  • Feb 2026
    Post IPO Debt • $500M
  • Oct 2025
    Post IPO Debt • $100M
  • Jan 2025
    Post IPO Debt • $67M

Traffic Signals

Monthly Visitors
1.8M
Traffic Source Mix
Search
33.6%
Direct
61.6%
Referral
4%
Social
0.5%
Paid
0.3%

Headcount Trend

Current headcount: ~2.8K

Recent News

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Trade Activation Associate

Curaleaf · North Wildwood, NJ · On-site