TikTok Shop Affiliate Strategy Manager

New York City, NY (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own and scale affiliate growth on TikTok Shop accounts by coordinating strategy, creator partnerships, and campaign execution to drive GMV.

  • Own and execute the affiliate strategy, from plan design to live campaigns, aligning with merchandising and product launches
  • Build and manage creator rosters, briefs, and performance insights to scale high-ROI partnerships
  • Diagnose underperformance and share weekly learnings with internal teams and clients

Job Description

  • Own the affiliate growth strategy for assigned TikTok Shop accounts
  • Design and manage open plans, target plans, and TAP campaigns
  • Recommend commission structures, bundles, and offers that incentivize creator output
  • Identify when to lean into seeding, retainers, or live-focused affiliates
  • Source high-quality creators through Affiliate Center, outreach, and internal creator communities
  • Build and maintain relationships with top-performing affiliates
  • Manage creator seeding programs and retainer creator rosters
  • Coordinate creator briefs, content expectations, and posting cadence
  • Monitor affiliate GMV, content output, conversion trends, and ROI
  • Identify winning creators and content formats to scale
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AMZ Advisers

4.1 Glassdoor

AMZAdvisers.com is a full-service eCommerce & digital marketing consultancy with extensive experience in creating high-growth strategies for brands and manufacturers on the Amazon platform. In 2023, our partners enjoyed $900,000,000+ in sales with many of them experiencing more than 100% increase in their year-over-year sales on the Amazon platform. We believe that developing a robust eCommerce presence is integral for a business looking to maximize growth in the 21st century. Our custom strategies aim to make Amazon, the largest eCommerce marketplace, a powerful sales channel and the centerpiece of every company’s eCommerce presence. Long-term growth requires developing alternative sales channels, and we compliment every client’s eCommerce strategy by bringing them to additional eCommerce platforms, developing powerful sales funnels and creating websites designed to convert shoppers into customers. Areas of Expertise - Amazon Marketing Services- Amazon Media Group - Seller/Vendor/Express - Amazon SEO - Market/Competition Analysis - Product Launches/Promotions - Global Expansion- UK, Canada and Europe- Inventory Planning/Forecasting - Sales/Analytics/Reporting - Social Media Advertising- Video Production/EditingSet up a call with our CEO today at www.amzadvisers.com

Founded in 2015
New Haven, Connecticut, USA
65 employees (28 in marketing)
88% recommend to a friend

Traffic Signals

Monthly Visitors
54K
Monthly Google Ads Budget
$4.1K
Traffic Source Mix
Search
45.7%
Direct
39.7%
Referral
10%
Social
3.2%
Paid
1.1%

Headcount Trend

Current headcount: ~65

Marketing Team

Marketing Team Size
21 (32% of company)