Thought Leadership Marketing Specialist II-B2B Retail

Draper, UT (Hybrid)

$56K/yr – $83K/yrMid Level2+ years expFull time

Posted 8 days ago

Job Summary

Own the end-to-end B2B content program, shaping blog, social, email, and event materials while coordinating calendars, analytics, and cross‑functional reviews to accelerate scalable content production.

  • Own end-to-end content across formats and channels
  • Drive editorial processes, performance tracking, and collaboration with Product Marketing, Communications, and Legal

Job Description

Responsibilities

  • Write, edit, and proofread B2B content across a range of formats including blog posts, social media content, email copy, executive summaries, event materials, and supporting assets for white papers and guides
  • Manage and maintain the editorial content calendar, coordinating deadlines, reviews, and publishing schedules across stakeholders
  • Publish and distribute content across digital channels including the company website/blog, LinkedIn, email, and internal platforms - ensuring accuracy, brand consistency, and proper formatting
  • Support the organization, tagging, and maintenance of content within Seismic and other sales enablement or content management platforms, ensuring assets are current, findable, and correctly categorized
  • Coordinate content review and approval workflows with internal stakeholders including Product Marketing, Communications, and Legal as needed
  • Track and report on content performance metrics - including page views, engagement, email open rates, and content usage in Seismic - and surface insights to the Sr. Manager
  • Support event content needs including pre-event social content, on-site materials coordination, and post-event recap content
  • Conduct research to support thought leadership content development - including industry trends, competitive landscape, and customer insights
  • Actively use AI tools to accelerate drafting, editing, content repurposing, and research tasks - helping the team scale content production efficiently
  • Assist with the management of freelance contributor submissions - coordinating edits, formatting, and publishing logistics

Requirements

  • Bachelor's degree in related discipline and 2 years of experience in content marketing, copywriting, editorial coordination, or related marketing role.
  • The right candidate could also have a different combination, such as a master's degree and up to 2 years' experience; or 6 years' experience in a related field.
  • Strong writing and editing skills across multiple content formats - ability to write clearly and engagingly for B2B audiences
  • Experience managing content calendars and publishing workflows, with strong attention to detail and ability to juggle multiple deadlines simultaneously
  • Familiarity with content management systems, social publishing tools, and sales enablement platforms (Seismic or similar preferred)
  • Active user of AI writing and productivity tools - including generative AI for drafting, editing, and content repurposing
  • Strong organizational and project coordination skills - ability to manage multiple content workstreams without dropping details
  • Collaborative team player with strong communication skills; comfortable working across marketing, communications, and product stakeholders
  • Automotive industry knowledge not required; curiosity and ability to develop subject matter familiarity quickly is valued
  • Travel: Up to 10%

Preferred

  • Degree in Marketing, Communications, Journalism, English, or related field.
  • Experience with content performance reporting and basic analytics preferred.

Benefits

  • The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.
Cox Automotive logo

Cox Automotive

Cox Automotive is a full service vehicle care and repair center. We offer under-car services, state inspections, full detailing services, restoration and performance services as well as fleet maintenance programs.Cox Automotive is involved in our community; we support "The Pittsburgh Project", "Eden Christian Academy", and "Young Life". INTEGRITY QUALITY COMMUNITY

Founded in 2009
Sewickley, Pennsylvania, USA
646 employees (25 in marketing)

Salaries

Posted range

$56K/yr – $83K/yr

Taken straight from the job posting.

See all Cox Automotive salaries

Traffic Signals

Monthly Visitors
45.1K
Traffic Source Mix
Search
35%
Direct
54.4%
Referral
7.3%
Social
2.5%
Paid
0.7%

Headcount Trend

Current headcount: ~645

Recent News

Cox Automotive logo

Thought Leadership Marketing Specialist II-B2B Retail

Cox Automotive · Draper, UT · Hybrid