Responsibilities

• Own technical marketing programs for the industrial relay portfolio (SEL-700 and SEL-800 series) from planning through execution and post-launch optimization.
• Meeting with stakeholders and leaders across divisions to discuss product roadmaps, customer perspectives, industry news, and strategic marketing plans.
• Learning about SEL technologies, major competitors, and industry trends through independent research and close collaboration with subject matter experts and marketing research analysts.
• Developing marketing program plans, project proposals, and briefs that distill key technical information, business intelligence, and strategic objectives into actionable guidance for all related marketing activities and collateral.
• Leading the development of marketing content and promotional activities through close collaboration with creative professionals and marketing operations teams.
• Reviewing collateral for technical accuracy and evaluating the performance of marketing campaigns.
• Presenting marketing plans and results for the designated program area to various stakeholders, including executive leadership.
• Track program performance and report on KPIs including pipeline influence, campaign engagement, content usage, and win/loss trends.

Requirements

• Bachelor’s degree in Electrical Engineering, Power Systems, Marketing, or related field.
• 2+ years in technical marketing, product marketing, program management, or application engineering in power systems, protection, automation, or grid technology.
• Strong understanding of protection principles (overcurrent, differential, feeder protection, settings concepts, and system coordination fundamentals).

Preferred

• You enjoy delving into research, learning technical topics, and solving complex problems.
• You’re skilled at building rapport with diverse stakeholders, representing their perspectives and needs, and facilitating decisions between groups with competing priorities.
• You excel at teaching, presenting to small and large groups, and painting a compelling vision that energizes teams and drives their work.
• You’d enjoy traveling to conferences, tradeshows, and customer sites to interface directly with engineers and leaders in the industry.
• You are highly motivated, well organized, strategically minded, and detail-oriented.

Benefits

• We’re 100% employee owned. Retirement benefits include an employer funded stock ownership plan (ESOP) and personal 401(k) options.
• top tier medical, prescription, dental, vision, life, and disability insurance.
• 10 paid holidays, annual vacation accrual starting at 12 days, 9 paid sick days, and paid family and medical leave that covers 90% of your pay.
• growth and development of our employees through avenues such as STEM courses, apprenticeships, tuition assistance, and engineering development programs.
• Ask our team about other benefits including wellness, fertility, adoption, and flexible spending benefits.