Responsibilities

• Guide the formulation and enhancement of raw materials and finished products, ensuring they meet market needs and regulatory requirements.
• Conduct market analysis to identify consumer trends, competitive landscape, and potential opportunities for innovation.
• Conduct research and develop technical marketing materials and presentations, and deliver presentations as needed.
• Create and deliver training programs for sales teams, distributors, and customers to enhance their understanding of product benefits and applications.
• Build relationships with suppliers/industry influencers to stay abreast of industry developments and foster collaboration.
• Establish KPIs to measure the effectiveness of raw materials and adjust marketing strategies, including tradeshows.
• Identify new material distribution opportunities as well as new raw materials for manufacturing at tradeshows.
• Oversee creation of all Marketing literature and content as well as Sales tools.
• Oversee tradeshow planning and preparation and attend tradeshows.
• Oversee Marketing projects as well as Marketing Coordinators and their work.

Requirements

• Bachelor’s Degree in Chemistry, Chemical Engineering, Bioscience, or Biology required
• 5-7 years’ experience in technical marketing, product management, or related roles within the cosmetics or personal care industry
• Must be able to analyze complex situations and develop innovative solutions in a fast-paced environment and convey complex scientific information to non-technical audiences
• Knowledge of cosmetic regulations and safety required
• Must be able to work in a fast-paced environment
• Strong communication/presentation and multi-tasking skills required
• Excellent computer skills required
• Some domestic and international travel required to support with tradeshows, customers, and suppliers