Responsibilities

• CLIENT WORK LEADER - Inspire and initiate marketing solutions that are original in concept and aid clients to transform their brands and grow their businesses - Produce groundbreaking brand, culture, customer, and media insights - Develop the ideas that power our Creative work and galvanize our cross-functional partners - Determine strategy and tactics across the journey to enable brands to grow relationships with people, from engagement and conversion to retention and advocacy - Develop omni-channel ecosystems, including digital, experience, content, CRM, social, and traditional across paid / owned / earned - Integrate across different types of strategy, from business / digital transformation and brand to experience, CRM, content, and social - Partner across disciplines with Creative, Media, Technology, Data, Business Leadership, others - Ensure all strategic development is consistently linked to the client’s challenges and opportunities and provide input into measurement and optimization - Present to the highest level of an organization and effectively persuade others, making the complex simple and the simple compelling - Manage a portfolio of key clients, contributing day-to-day in a leadership capacity - Own select senior client relationships, maintain dialogue to ensure day-to-day success, and proactively identify new opportunities to generate impact and drive organic growth - Lead strategy on new business pitches - Provide leadership and support to Strategy team members to ensure they deliver successfully THOUGHT & CAPABILITY LEADER - Develop and introduce new methods that enhance brand relationships with people and makes meaning for our clients - Introduce imaginative ways to do research, data collection, analysis, insights & idea development - Develop and evolve the strategy process in a significant way - Expand the overall profile of Strategy at the agency and network - Represent MRM in the industry (e.g., deliver a talk, be a judge on an awards panel) TEAM LEADER - Support the Strategy Lead in leading and managing the PRN team - Lead the development of methods that inspire and engage staff, and provide an environment that encourages great ideas to flourish - Provide input into scoping and staffing to ensure understanding of the need and matching to Strategy resource capability and availability - Identify competency gaps and plans to fill and grow - Manage the career development of team members, including coaching and mentoring - Attract the best talent - Represent the team to the rest of the agency and network - Nurture a culture oriented towards positivity, problem-solving, and resourcefulness - Foster a sense of community on the Strategy team

Requirements

• 12+ years directly-related experience
• 7+ years supervisory and management experience
• Experience across multiple categories, with significant experience in pharma/healthcare and CPG
• Understanding of Business & Digital Transformation Strategy, Brand Strategy, Experience Strategy, CRM Strategy, Content Strategy, Social Strategy
• Experience working with segmentation and journeys, understanding of how brands grow relationships with people
• Experience building go-to-market plans across omnichannel ecosystem
• Ability to inspire Creative teams
• Comfort and confidence with technology required to enable brand relationships, including up-to-date knowledge of mar-tech
• Bachelor’s degree in a relevant area
• Strong collaboration skills and flexibility with different ways to work is required