Supervisor, PMX Lift Measurement
New York City, NY (On-site)
Posted 11 days ago
Job Summary
Own the measurement program end to end, guiding pre-campaign planning, attribution setup, campaign delivery and post-campaign reporting while mentoring juniors and driving process improvements.
- Lead planning and feasibility analyses
- Oversee advanced attribution measurement and post-campaign insights
- Mentor team and implement automation opportunities
Job Description
Responsibilities
- Lead pre-campaign planning and feasibility analysis, guiding Specialists and reviewing inputs from Senior Analysts and Analysts.
- Oversee setup of advanced attribution measurement, ensuring alignment with Enablement and Investment teams.
- Manage campaign deliverables across all stages, ensuring quality and timeliness.
- Lead post-campaign reporting analysis, developing insights and recommendations, and reviewing contributions from Specialists and Senior Analysts.
- Communicate with partners on custom measurement needs and ensure execution accuracy.
- QA and approve reporting inputs, maintaining consistency across deliverables.
- Contribute to product evolution and mentor junior team members across the measurement function. Identify and implement process improvements and automation opportunities to enhance efficiency and scalability.
- Maintain strong relationships with internal partners, agency teams, and vendors through solution-oriented, collaborative, and quick communication methods.
Requirements
- Bachelor’s degree.
- 5-7 years of experience within an agency or media company, including client-facing roles.
- Strong understanding of traditional and digital media data.
- Experience with Advanced TV platforms and technologies and/or programmatic systems (DSP, SSP), ad delivery mechanics, identity, and attribution.
- Experience with planning, executing, or measuring audience-based campaigns, both programmatically and through direct IO.
- Proven experience in managing direct reports or teams, mentoring junior staff, and fostering a collaborative team environment.
- Ability to move efficiently across multiple campaigns and clients, managing priorities and workflow effectively.
- Strong analytical and problem-solving skills to derive actionable insights.
- Ability to adapt to changing industry trends and embrace new technologies or methodologies.
- Excellent written and verbal communication skills, with the ability to explain complex media strategies to clients and stakeholders.
Benefits
- Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
Publicis Media harnesses the power of modern media through leading agency brands Dysrupt, Infinite Roar, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith, as well as global accelerator PMX; immersive experience group PMCI (inclusive of Picture Motion and RDL Worldwide); and access to integrated platform-based technologies and offerings from CJ, Epsilon and Influential. A key business solution of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40]), Publicis Media’s digital-first, data-driven global solutions deliver client value and drive growth in a platform-powered world. It is present in over 100 countries with over 23,000 employees worldwide.
Salaries
Posted range
$75K/yr – $120K/yr
Taken straight from the job posting.
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