Own local community marketing and hospitality brand building with end-to-end ownership of strategy, local partnerships, and on-site execution for a 20-mile radius, blending social media, content, and supplier management to drive visits and revenue.

• Own the local marketing strategy and budget across channels.
• Build relationships with universities, student communities, local businesses, offices, and partners.
• Define and manage social media strategy including channels, tone, cadence, and campaigns.
• Direct and manage content creation output with clear briefs, standards, and consistency.
• Plan and execute local campaigns to increase footfall and repeat visits.
• Coordinate external suppliers including designers, printers, agencies, and media partners.
• Drive awareness within a 20-mile local radius.
• Monitor performance and adjust activity based on reach, engagement, bookings, and ROI.