Sugarloaf Events Marketing Coordinator

Maine, USA (On-site)

Salary Not AvailableEntry Level1+ years expFull time

Posted 4 weeks ago

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Job Summary

Own end-to-end resort events by coordinating planning, on-site execution, and post-event storytelling with cross-functional teams in marketing, guest services, and operations.

  • Event ownership: lead day-of execution, vendor management, and volunteer programs across signature and community activations.
  • Campaign and content: align with Marketing on promos, collateral, and post-event communications; plan on-site content with the photographer/videographer.
  • Operational discipline: manage timelines, run-of-show, and post-event analysis to drive better future events.

Job Description

Responsibilities

  • Support the Events Manager in planning, logistics, and execution of all resort events, including signature events, community programming, partner activations, competitions, and seasonal celebrations
  • Develop and maintain detailed event timelines, run-of-show documents, and logistics checklists
  • Coordinate with internal departments — including F&B, Mountain Operations, Guest Services, Lodging, and Retail — to ensure event needs are identified and met
  • Manage vendor relationships and on-site logistics including equipment, staging, signage, and staffing needs
  • Recruit, schedule, train, and manage event volunteers; maintain volunteer database
  • Serve as the on-site lead during events, managing day-of execution and troubleshooting in real time
  • Work closely with the Marketing team to develop and execute event promotional plans across email, social media, paid channels, and on-mountain signage
  • Brief and coordinate with the Graphic Designer on event collateral including flyers, digital assets, signage, and event programs; proofread and ensure brand consistency
  • Collaborate with the Photographer/Videographer to plan and brief event content capture; support content calendar integration
  • Coordinate with the CRM Manager on event-related email campaigns, segmentation, and post-event communications
  • Draft copy for event promotional materials, social posts, website listings, and partner communications
  • Maintain and update resort event listings across digital platforms and third-party event calendars

Requirements

  • Bachelor's or Associate's degree in Event Management, Marketing, Hospitality, Communications, or a related field — or equivalent work experience
  • 1–3 years of experience in event coordination, event marketing, or a closely related role
  • Strong organizational skills with the ability to manage multiple concurrent projects under deadline
  • Excellent written and verbal communication skills
  • Proficiency in Microsoft Office/365; comfort with digital tools and event management software
  • Ability to work flexible hours including evenings and weekends during peak event periods
  • Ability to work outdoors and on-mountain in winter conditions

Nice to Have

  • Experience working in a resort, hospitality, outdoor recreation, or tourism environment
  • Familiarity with event platforms such as EventBrite, RunSignUp as well as our CRM systems SalesForce and Springer Miller.
  • Experience with Canva, Adobe Creative Suite, or similar tools for basic collateral creation or review
  • Passion for the mountain lifestyle and genuine enthusiasm for the Sugarloaf community

Benefits

  • Free lift pass for skiing and/or riding (at all Boyne Resorts)
  • Eligible for medical/dental/vision insurances and 401K benefits
  • Discounts at resort F&B and retail locations, discounted ski/snowboard lessons and rentals
  • Access to Nordic trails at our Outdoor Center location
  • Access to mid week golf rounds at our nationally ranked course
  • Full time year round team members are also be eligible to earn paid time off
Boyne Resorts logo

Boyne Resorts

Discover Your Career Adventure at Boyne ResortsAt Boyne Resorts, we’re more than just a collection of world-class destinations—we’re a community built around adventure, hospitality, and growth. With 13 ski and golf resorts spanning from Maine to Washington State and into British Columbia, we offer everything from the Biggest Skiing in America to some of the nation’s top-rated golf courses.Work Where You PlayImagine building your career in a place where your free time is filled with skiing, golfing, dining, and exploring—all at the same resorts where you work. At Boyne Resorts, you don’t just contribute to unforgettable guest experiences—you get to live them, too.A Career with PurposeGuided by our vision and mission, Boyne Resorts is dedicated to attracting, developing, and inspiring top talent. Our family-owned company takes pride in fostering a supportive, safe, and rewarding environment where team members can thrive. Here, you’ll join passionate, hard-working people who share a love for service, hospitality, and the outdoors.Whether it’s carving turns on the slopes, teeing off on championship greens, or enjoying a meal prepared by our culinary teams, our team members experience the same exceptional standards of service and fun that we provide to our guests.Join the Boyne FamilyBe part of a company where your career and lifestyle go hand in hand. Grow professionally, create lasting memories, and enjoy all that Boyne Resorts has to offer.👉 Explore career opportunities today: careers.boyneresorts.com/careers👉 Learn more about our story: www.boyneresorts.com

Founded in 1947
Petoskey, Michigan, USA
471 employees (31 in marketing)

Traffic Signals

Monthly Visitors
217.1K
Traffic Source Mix
Search
22.3%
Direct
45%
Referral
30%
Social
2.4%
Paid
0.2%

Headcount Trend

Current headcount: ~471

Marketing Team

Marketing Team Size
20 (4% of company)
Marketing Roles Posted (Last 30 Days)
1

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