Responsibilities

• Assist in the creation of content for university social media channels, including short-form videos, photos and student-focused content.
• Research social media trends, platform updates and emerging content strategies to help improve engagement and reach.
• Provide photo and video coverage of campus events, activities and student experiences.
• Assist with photo and video shoots, including recruiting students to participate when necessary.
• Collaborate with University Marketing and Communications staff to develop content ideas that support university goals and campaigns.
• Monitor social media activity and identify opportunities for timely and relevant content.
• Utilize technologies and software commonly used in the office environment, including Microsoft Office (Word, Excel) and social media management tools.
• Demonstrate excellent organization, time management and critical thinking skills while managing multiple projects and deadlines.
• Take initiative and work effectively with indirect supervision.
• Maintain a strong willingness to learn and adapt to evolving social media trends and best practices.