Responsibilities

• Support global public relations content development, including managing Media Center content, researching story ideas, and writing and editing materials such as press releases and publications like What’s New in California.
• Assist with distribution of media leads to industry partners and organization of global media gallery assets.
• Support earned media monitoring and reporting by identifying key coverage, inputting and analyzing metrics, and sharing results with partners.
• Monitor news and social media coverage, particularly during crisis situations, and assist in coordinating with destination partners and local officials.
• Assist in the development and execution of public affairs campaigns on topics such as sustainable tourism, workforce impacts, and economic reporting.
• Conduct research and prepare written materials, including opinion editorials, legislative communications, and other public affairs correspondence.
• Support media relations activities including press events, press trip research, itinerary development, and coordination.
• Track partner outreach and engagement using Salesforce.
• Assist with special projects and other duties as assigned by the Public Relations team.

Requirements

• Must be a college student attending classes during the regular term (Fall, Spring and Winter, if applicable), at one of the accredited colleges or universities on our affiliation list.
• To view our current affiliation list please paste the following URL into your browser: http://www.calinterns.org/wp-content/uploads/Affiliation_List.pdf
• Students must be enrolled in at least: six-semester units or nine quarter units for undergraduate students; four-semester units or six quarter units for graduate students.
• Students declared major must match the major(s) listed in the job posting.
• Majors/Fields of Study: Communications, Public Relations, Public Affairs, Marketing, Parks, Recreation or Tourism.
• Prerequisites

Preferred

• Familiarization with the legislative process or current public policy issues in California a plus.
• Editing/proofing experience a plus.