Strategy Intern at CHEIL USA | Plano, TX

CHEIL USA

Strategy Intern

Plano, TX (Hybrid)

Salary Not AvailableIntern/New GradInternship

Posted 3 months ago

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Job Summary

Drive trend research and campaign support as a Cheil Dallas intern, turning insights into actionable plans.

Own channel and content planning tasks aligned to platform nuances and campaign goals.
Must-have: Pursuing a Bachelor’s degree with strong writing and presentation skills.
Standout: Hybrid Plano, TX onsite with 32 hours/week and exposure to research tools like Simmons/MRI, Brandwatch, or Mintel.

Job Description

Responsibilities

Trend-hunt and discover what is new and what is next in the tech, social and cultural realms
Translate (sub)cultural shifts into unique and useful insights
Build channel and content plans based on platform nuances and campaign goals
Help craft target profiles and consumer journeys that find connection opportunities
Learn how and contribute to writing creative briefs
Participate in the creative process with honest and insightful feedback
Help us design, track and report on campaign and brand metrics
Analyze and identify performance patterns and drivers to define future opportunities

Requirements

Pursuing a Bachelor’s Degree in advertising, marketing, communications, business or a related field preferred
Some advertising campaign strategy experience in the classroom or internship a big plus
Comfortable presenting and articulating ideas to both peers and clients
Exposure to secondary tools (such as Simmons/MRI, GWI, Brandwatch, Mintel, etc.)
Strong writing chops- whether you are an English major or not, you understand the importance of writing a strong narrative or point of view
Able to work onsite in a hybrid environment at the Plano, Texas office. Monday – Thursday. 32 hours a week

CHEIL USA

Cheil [pronounced ch-ALE] means “the best” in Korean—fitting for an ad agency built to help brands lead. At Cheil, we believe in Creating Connected Experiences That Matter—blending online, offline, and emerging touchpoints to deepen consumer engagement and drive measurable impact. We help brands grow by integrating experiential activations with data-driven, creatively led marketing strategies rooted in technology and cultural relevance. In the U.S., Cheil has been named one of Adweek’s fastest-growing agencies for three consecutive years. We combine the strength of a global network with the agility of a start-up—delivering bold, scalable solutions with speed and precision. As part of the Cheil Worldwide network—one of the world’s largest agency ecosystems—we operate in 46 countries with over 7,200 employees. Our network includes leading agencies McKinney, Barbarian, CYLNDR, and IRIS, expanding our reach and sharpening our expertise across disciplines and industries. We build what's next.

Founded in 1973

New York, New York, USA

231 employees (119 in marketing)

na.cheil.com