Strategist (Strategic, Creative), US East Coast Based

USA (Remote)

$80K/yr – $90K/yrMid Level4+ years expFull time

Posted 2 weeks ago

Job Summary

Lead strategy for creator-first campaigns, translating brand identities into authentic, scroll-stopping content while leveraging AI and platform insights to drive performance.

  • Develop data-driven creator strategies and performance narratives
  • Collaborate with clients to articulate ideas and drive campaigns forward

Job Description

Requirements

  • 4–6 years in strategy, planning, insights, or branded content—ideally in a creator, beauty, or social-first brand
  • Experience implementing / using AI tools into your workflows.
  • Deep knowledge of platform behaviours, content formats, and the creator economy across TikTok, Instagram, and YouTube
  • Deep understanding of TikTok culture, trend cycles, and platform-native audience behavior.
  • Able to translate brand identities into authentic, scroll-stopping creator content
  • Comfortable working with performance metrics, audience data, and platform insights
  • Ability to structure frameworks, make data actionable, and present performance narratives clearly
  • Exceptional brief-writing, storytelling, and presentation skills
  • Strong client presence with the ability to articulate ideas confidently and drive strategy forward.

Preferred

  • A hybrid thinker who blends logic with creativity, intuition with structure
  • Experience owning strategy across multiple live campaigns and strategic touchpoints
  • Passion for beauty, social culture, and pushing the boundaries of what creator content can do

Benefits

  • We’re a remote-first team , giving you the flexibility to work from wherever you do your best work
  • Annual Time Off: 25 days PTO + bank holidays, 4 company-wide days off (Kyra Days), 3 wellness days, and paid sick leave each year
  • Growth: Annual Learning & Development budget to invest in your skills.
  • Rewards: Annual bonus scheme to recognise great work
  • Healthcare coverage for US-based team members
Kyra logo

Kyra

2.9 Glassdoor

Kyra delivers end-to-end campaigns with the creators, content, and clarity your brand's been missing. Powered by AI, curated by incredible humans.From always-on programs to rapid brand activations, we help you launch faster, target smarter, choose creators who convert, and prove ROI without the stress or guesswork. Our services include strategy, creator sourcing, content production, campaign management, and live performance insights.Our platform powers every stage of influencer marketing, using data from 1bn+ profiles and 20m+ videos to match you with high-performing creators, streamline operations and approvals, and track performance in real time so you can scale what works.Trusted by global enterprise brands such as L’Oréal, H&M, Shark Beauty, Prime Video, Bvlgari, and The Weather Channel.

Founded in 2017
London, England, GBR
110 employees (28 in marketing)
48% recommend to a friend

Salaries

Posted range

$80K/yr – $90K/yr

Taken straight from the job posting.

See all Kyra salaries

Marketing Team

Marketing Team Size
18 (16% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$22.3M
Last Raise
$15M
Convertible Note, 2 years ago

Funding History

  • Aug 2024
    Convertible Note
  • Jan 2023
    Secondary Market
  • Oct 2022
    Series A • $15M

Traffic Signals

Monthly Visitors
30.2K
Monthly Google Ads Budget
$177
Traffic Source Mix
Search
45.5%
Direct
42%
Referral
7.7%
Social
3.4%
Paid
1%

Headcount Trend

Current headcount: ~113