Responsibilities

• Conduct market research and analyze consumer trends, turning insights into actionable strategies and comprehensive reports that drive campaign decisions.
• Stay ahead of industry trends, emerging technologies, and competitor moves, consistently bringing fresh ideas to every campaign.
• Collaborate with marketing, design, and content teams to translate insights into compelling narratives—spanning messaging, visual storytelling, and IRL or digital activations.
• Ideate, develop, and launch innovative campaigns across digital, social, and traditional media channels.
• Lead and optimize ad performance initiatives, analyzing results and continuously refining campaigns for maximum impact.
• Partner with clients to ensure alignment on strategic direction, creative vision, and measurable performance goals.

Requirements

• 5+ years experience working in highly cross functional teams including brand, consumer, creative.
• A desire to do hard work and celebrate the success that comes with it.
• Deep knowledge of customer lifecycle stages & the purchase funnel.
• Extreme attention to detail.
• Ability to translate data and insights into actionable strategic plans and creative solutions.
• Strong presentation skills with the ability to sell creative ideas to stakeholders.
• Proven experience in a brand strategy, marketing, advertising, or branding role.
• Strong understanding of digital and social media platforms, including paid and organic content strategies.
• Leverage AI and emerging technologies to enhance efficiency, creativity, and decision-making.
• Exceptional storytelling and conceptual thinking skills.

Benefits

• paid holidays
• vacation/personal time
• 401k matching
• 401k loans
• health
• dental
• vision
• long-term disability
• life insurance
• paid paternity and maternity leave