Strategic Planning Director

Chicago, IL (Hybrid)

$125K/yr – $150K/yrDirector/ExecutiveFull time

Posted 3 weeks ago

Job Summary

Own client engagement strategy end to end by turning insights into actionable experiences, leading cross‑disciplinary workstreams, and guiding new business developments.

  • Develop and deliver strategic briefs, frameworks, and POVs
  • Collaborate with analytics to inform engagement strategies
  • Lead workshops and multi‑discipline teams to optimize journeys

Job Description

Responsibilities

  • Serve as a trusted strategic partner to clients, building strong relationships through a deep understanding of their business and customer experience challenges
  • Develop strategies that integrate messaging, channels, content, and touchpoints into cohesive engagement ecosystems
  • Translate consumer insights, data, and research into actionable experience, engagement, and communication strategies
  • Collaborate closely with creative, account, and analytics teams to ensure experiences are insight-driven, feasible, and inspiring
  • Develop strategic POVs around customer behavior, engagement innovation, and experience design
  • Lead the development of briefs, frameworks, and strategic deliverables
  • Facilitate internal brainstorms and client workshops focused on engagement, journeys, and experience optimization
  • Support new business efforts and pitches
  • Partner with clients & analytics partners in research initiatives, using findings to inform experience and engagement strategies

Requirements

  • Experience connecting insight to action—turning complexity into clear strategic direction
  • Strong storytelling and presentation skills, with the ability to bring experience strategies to life
  • Comfortable collaborating across disciplines and leading with influence rather than authority
  • Confident communicator with presence, clarity, and the ability to build trust with clients and teams
  • Interest in strategy as it applies to technology-based work, CRM/loyalty-based work, B2B work, government / government-adjacent focused work, retail work
  • Ability to flex and balance workstreams across multiple clients and projects
  • $125,000 - $150,000
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BBDO Worldwide

3.5 Glassdoor

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New York, New York, USA
1.9K employees (677 in marketing)
1% recommend to a friend
1% CEO approval

Salaries

Posted range

$125K/yr – $150K/yr

Taken straight from the job posting.

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Marketing Team

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288 (15% of company)
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8 years
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Strategic Planning Director

BBDO Worldwide · Chicago, IL · Hybrid