Senior Digital Strategist, Contract
Clear Digital
San Jose, CA (Remote)
$90/hr - $140/hrAgencyContractSenior level5+ years exp.
5 hrs ago
Strategic Marketing Manager
USA (Hybrid)
$95K/yr – $140K/yrSenior Level8+ years expFull time
Posted 6 weeks ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own the market-facing strategy and cross-functional GTM engine for a global safety business unit, turning market insights into differentiated positioning, demand programs, and revenue-focused roadmaps.
- Market strategy and voice: define segments, personas, and value props to shape product messaging and roadmap.
- Demand generation ownership: design multi-channel campaigns and funnel optimization linked to pipeline and revenue.
- Sales and analytics partnership: train sales, align on accounts, and measure ROI with attribution and budget discipline.
Job Description
Responsibilities
- Develop and own comprehensive marketing strategies aligned with business unit growth objectives
- Identify target segments, industries, buyer personas, and whitespace opportunities through market analysis and customer insights
- Define differentiated product positioning, messaging frameworks, and value propositions to create competitive advantages
- Establish measurable annual and quarterly marketing objectives linked to pipeline contribution and revenue impact
- Serve as the voice of the market within the business unit, influencing product roadmap and go-to-market strategies
- Design and oversee multi-channel demand generation campaigns to drive qualified pipeline
- Partner with sales to align marketing initiatives with account priorities and pipeline targets
- Analyze funnel performance, conversion rates, and revenue attribution to optimize marketing efforts
- Allocate marketing budget based on ROI and performance analytics
- Develop and deploy messaging across various channels including social media, website, and outbound communications
Requirements
- Bachelor's degree in Marketing, Business Administration, or a related discipline
- Minimum of 8 years of marketing experience, preferably in industrial or technical markets
- Proven track record of developing and executing strategic marketing plans that drive revenue growth
- Strong business acumen with the ability to act as a strategic partner to sales and product teams
- Experience leading cross-functional initiatives within complex, matrixed organizations
- Deep understanding of demand generation, product marketing, and go-to-market strategies
- Ability to translate technical product features into clear market value propositions
- Proficiency in analyzing marketing and CRM performance data
- Exceptional written and verbal communication skills
- Willingness to travel up to 25-50%
Preferred
Benefits
- Annual incentive plan linked to individual and company performance
- Comprehensive benefits package supporting health, dental, and vision insurance
- Flexible work hours and remote work options to promote work-life balance
- Opportunities for career growth and professional development within a global safety organization
- Supportive environment that encourages innovation, collaboration, and continuous learning
Sundayy
Switch off. Slow down. Sundayy is the mindfulness based social network designed to be checked just once a week. Sundayy represents spending time away from feeds, thinking deeper about our days, and sharing what matters with the people who matter.
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