Responsibilities

• OEM Strategy Development: Develop and execute marketing strategies for OEM market segments aligned with company goals and industry trends.
• Market Analysis: Analyze market data to identify opportunities, understand competitors, and assess OEM customer needs.
• Partner Relationship Management: Build and maintain strong relationships with key OEM partners and ensure effective product positioning.
• Product Positioning: Work with product teams to align offerings with OEM needs and support positioning efforts.
• Marketing Campaigns: Plan and execute campaigns with Portfolio Marketing, including digital content, trade shows, and promotional activities to drive awareness and demand.
• ROI Analysis: Evaluate marketing initiatives and ensure strong return on investment.
• Budget Management: Oversee the OEM strategic marketing budget and allocate resources effectively.
• Team Leadership: Lead and develop a marketing team through clear direction, influence, and strategic guidance.
• Reporting: Provide regular performance updates to industry, marketing, and sales leadership.
• Product Launch: Partner with Portfolio Marketing to support major product launches and optimize product portfolios for global and regional needs.

Requirements

• Bachelor's Degree in Relevant Field.
• Legal authorization to work in the US is required. We will not sponsor individuals for employment visas, now or in the future, for this job opening

Preferred

• Bachelor's degree preferably in engineering or marketing, MBA preferred.
• Typically requires 5+years of marketing experience in End-user/OEM Marketing/Strategy Development Roles
• Substantial experience in the OEM space for the automation market, including selling to OEMs.
• Experience developing and executing successful marketing strategies in the OEM segment.
• 5+ years of experience with the OEM industry, including key players and market trends.
• In-depth knowledge of the Discrete, Hybrid, and Process sectors.

Benefits

• Health Insurance including Medical, Dental and Vision
• 401k
• Paid Time off
• Parental and Caregiver Leave
• Flexible Work Schedule where you will work with your manager to enjoy a work schedule that can be flexible with your personal life.
• To learn more about our benefits package, please visit at www.raquickfind.com.