Go-to-market Lead - Avon.AI (remote)
Pagaya
New York City, NY (Remote)
$135K/yr - $155K/yrIn-houseFull-timeSenior level
21 hrs ago
Strategic GTM
San Francisco, CA (On-site)
Salary Not AvailableSenior LevelFull time
Posted 5 months ago
Job Summary
Drive market-expansion strategy for an enterprise AI platform by defining verticals, GTM motions, and partnerships.
- Must-have: Strong analytical and strategic problem-solving skills to translate data into actionable plans.
- Standout: End-to-end GTM launch planning and multi-stakeholder cross-functional leadership.
- Experience in new market entry, vertical exploration, or partnerships to build scalable initiatives.
Job Description
Responsibilities
- Identify, evaluate, and prioritize new industry verticals for expansion.
- Conduct market sizing, competitive analysis, and ideal customer profile definition.
- Build tailored GTM motions, value propositions, and activation plans for each vertical.
- Build frameworks for assessing new geographic markets and recommend country-level entry strategies.
- Partner with leadership to develop launch plans that include distribution, pricing, compliance considerations, and localization.
- Support on-the-ground activation by coordinating with Sales, Marketing, and Product.
- Source, evaluate, and structure partnerships across technology, distribution, channel, and ecosystem players.
- Build business cases, negotiate partnership structures, and define joint-go-to-market initiatives.
- Manage ongoing partner relationships and performance tracking.
- Work closely with Sales, Marketing, Product, and Operations to unify GTM efforts and ensure strong execution.
Requirements
- Experience in venture capital, investment banking, strategic consulting or startups/scale-ups.
- Demonstrated ability to evaluate new markets, assess business models, and build data-driven business cases for expansion or investment.
- Experience supporting or leading initiatives related to new market entry, vertical exploration, partnerships, or go-to-market planning.
- Strong analytical and strategic problem-solving skills, with the ability to synthesize complex information and translate insights into actionable plans.
- Excellent written and verbal communication skills; capable of influencing senior stakeholders and articulating strategic recommendations clearly.
- Highly organized, with experience managing multi-stakeholder, cross-functional workstreams in fast-paced environments.
- A proactive, self-starter mindset with the ability to operate independently and navigate ambiguity.
- Fluent in English; additional European languages are a plus.
Preferred
- Fluent in English; additional European languages are a plus.
Benefits
- Opportunity to work at a high-growth AI startup, backed by top investors.
- Rapidly growing and backed by top investors including a16z, Y Combinator, and Base10.
- Ownership & Autonomy - Take full ownership of projects and ship fast.
- Top-Tier Compensation - Competitive salary + equity in a high-growth startup.
- Comprehensive Benefits - Healthcare, dental, vision coverage.
- Work With the Best - Join a world-class team of engineers and builders.
HappyRobot
HappyRobot is the AI-native operating system (OS) for supply chain enterprises—evolving manual work into autonomous operations that deliver resilience, speed, and growth. Acting as a central brain, the OS maps your organization, anticipates risks before they materialize, and acts in real time with an AI workforce. As an AI partner, HappyRobot works side by side with enterprises, leveraging our expertise to ensure AI initiatives succeed and the transformation to autonomous operations becomes reality.Backed by a16z, Base10, and YC, we recently closed our Series B and are scaling rapidly. If you're excited about transforming the systems that keep the global economy running, and impacting the speed & cost of access to goods all over the world, join us!
Marketing Team
Marketing Team Size
6 (6% of company)
Marketing Roles Posted (Last 30 Days)
3
Funding
Total Funding
$60.7M
Last Raise
$44M
Series B, 6 months ago
Funding History
- Sep 2025Series B • $44M
- Dec 2024Series A • $15.6M
- Apr 2023Pre Seed • $1M
Traffic Signals
Monthly Visitors
51K
Monthly Google Ads Budget
$26
Traffic Source Mix
Search
39.6%
Direct
49.2%
Referral
5.7%
Social
4.6%
Paid
0.9%
Headcount Trend
Current headcount: ~97
Recent News
Links
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