Strategic Communications & Media Analyst

Responsibilities

• Apply the Research, Planning, Implementation, and Evaluation (RPIE) process to develop comprehensive communication plans with measurable objectives, audience segmentation, core themes, messaging matrices, Measures of Performance (MOP), and Measures of Effectiveness (MOE).
• Conduct daily quantitative and qualitative media monitoring and social listening across print, broadcast, wire services, blogs, and social platforms; identify sentiment trends, emerging narratives, and reputational risks.
• Use Microsoft Excel, reporting dashboards, data-visualization tools, media analytics, and business-intelligence methods to evaluate campaign reach and effectiveness and translate findings into actionable recommendations.
• Prepare recurring media assessments, executive-level briefs, quarterly trend products, and ad hoc analyses supporting CNSP communication priorities and high-visibility events.
• Draft, structure, and edit press releases, monthly communication playbooks, Surface Warfare Magazine features, briefing cards, talking points, media kits, media-preparation guides, SOPs, emergency-response plans, training materials, and video scripts.
• Research and staff draft responses to routine media queries and response-to-query/briefing-card products; route proposed responses to the Government PAO for final approval and release.
• Develop proactive media-release plans and coordinate with subordinate units, Fleet Public Affairs Centers, numbered fleets, TYCOMs, and higher headquarters to facilitate media coverage and message alignment.
• Provide real-time research, strategic options, and communication-risk assessments during crises, high-visibility incidents, and rapid-turn news cycles.
• Support outreach and event coordination, including speaker engagements, ship tours, and Leaders to Sea activities, by developing itineraries, briefing packages, and communication support materials.
• Manage multiple concurrent projects, meet rapid-turn deadlines, and collaborate across technical, creative, and operational teams while maintaining meticulous attention to detail.

Requirements

• Active Secret security clearance before starting work and ability to maintain the clearance for the duration of contract performance.
• Bachelor’s degree and a minimum of five (5) years of progressive experience in strategic communications, crisis communication, media research, and stakeholder engagement.
• Demonstrated ability to analyze traditional and digital media data, develop performance metrics, and prepare executive-level reports and briefings.
• Strong professional writing, editing, presentation, stakeholder-coordination, and project-management skills.
• Ability to comply with CNSP, Navy, DoD, operational security, information-security, and electronic-device requirements.
• Willingness to travel CONUS/OCONUS as required. This position should expect annual travel to the Surface Navy Association Symposium in Washington, D.C., for approximately five days each January.

Preferred

• Bachelor’s degree in Communications, Business Administration, Data Analytics, Public Relations, Digital Media, or a related field.
• Military background or experience directly supporting Department of Defense or U.S. Navy public affairs, communications, or knowledge-management organizations.
• Experience with enterprise media-monitoring, social-listening, dashboard, and data-visualization platforms.

Benefits

• Medical, Dental, Vision, 401K, HSA/FSA, LTD/STD, PTO, Federal Holidays