Responsibilities

• Conduct annual strategic communications planning in concert with the college leadership and the Office of Strategic Relations and Communications (SRC).
• Lead niche publication strategy by cultivating and maintaining relationships with journalists and targeted media outlets.
• Attend key weekly editorial meetings with the SRC to ensure content and strategic alignment around prioritized topics or research themes (E.g., Space, Quantum, Sustainability, Innovation & Entrepreneurship, Health, Climate) to minimize redundant efforts and maximize cumulative results.
• Develop and implement public relations strategies and campaigns which raise awareness of the college and elevate its reputation and profile as well as that of its departments and programs.
• Plan, write, and edit news articles, feature stories, and other public relations materials that exemplify the college’s research mission and reinforce its desired brand positioning.
• Identify and share stories of wide public interest for news packaging by meeting with college experts to discuss the latest research efforts and by keeping abreast of emerging and trending topics in engineering.
• Break down complex research topics into engaging content that anyone can understand.
• Develop strong news hooks, pitches and story ideas, including multimedia ideas, based on the current news cycle.
• Collaborate with college and campus videographers, photographers, and social media teams to generate multimedia asset packages.
• Implement a strategy, including training and advising faculty, to pitch articles and boost placements in The Conversation.

Requirements

• 3 years of professional experience that may include journalism, communications, public relations, or mass communications; and preferably with experience in science and technology journalism.
• Bachelor’s degree in journalism, marketing, communications, or public relations.
• Experience writing news articles, press releases, and executive communications.
• Experience working proactively with targeted publications to discover editorial opportunities.
• Familiarity with media relations and crisis communications.

Preferred

• Five or more years of professional experience that may include journalism, communications, public relations, marketing, or mass communications; and preferably with experience in science and technology journalism.
• Experience working in higher education, especially with engineers or engineering students.
• Experience writing or editing for a magazine or newspaper.
• Strong relationships with national science and tech and/or engineering journalists/publications.
• Demonstrated experience developing and implementing strategic communications plans.

Benefits

• Medical, dental, and retirement plans; generous paid time off; tuition assistance for you and your dependents; and an ECO Pass for local transit.
• CU Boulder offers an inspiring academic community and access to world-class outdoor recreation. Explore additional perks and programs through the CU Advantage program.