Strategic Alliances Marketing Manager

USA (Remote)

$150K/yr – $175K/yrSenior Level5+ years expFull time

Posted 4 months ago

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Job Summary

Lead alliance marketing programs for a cybersecurity-focused tech company, aligning partners and cross-functional teams to drive awareness and pipeline.

  • Own end-to-end alliance programs and cross-functional execution.
  • Must-have: 5–7 years in alliance/partner marketing in enterprise tech or cybersecurity.
  • Standout: Experience scaling multi-channel campaigns with partner MDF investments.

Job Description

Responsibilities

  • Develop and execute integrated marketing plans with key strategic alliance partners (e.g., Dell, Microsoft, and others)
  • Translate joint solution value propositions into clear messaging and coordinated campaigns that support awareness, enablement, and demand creation
  • Identify and activate opportunities to scale Halcyon’s market reach through participation in alliance-led marketing programs and flagship partner initiatives
  • Build strong relationships with alliance stakeholders and internal leadership to drive alignment and unlock new opportunities
  • Drive integrated programs across digital campaigns, executive engagement moments, field activations, content, and partner communications
  • Own program execution end-to-end — including timelines, readiness, coordination, and performance tracking
  • Coordinate cross-functional execution to ensure consistency and impact
  • Support regional teams in activating joint programs through scalable campaign frameworks, tools, and partner-ready assets
  • Manage co-marketing investments and MDF budgets to ensure programs are aligned to business priorities and delivering measurable outcomes
  • Monitor and communicate program effectiveness, including partner engagement, campaign adoption, and contribution to pipeline initiatives

Requirements

  • - 5–7 years of experience i n alliance, partner, or ecosystem marketing within enterprise technology or cybersecurity
  • - Experience supporting global technology alliances (cloud, infrastructure, or security ecosystems) preferred
  • - Proven success building multi-channel regional and partner campaigns that drive measurable pipeline impact
  • - Strong project management, communication, and relationship-building skills
  • - Proficiency with Salesforce, HubSpot/Marketo, and campaign/event tools

Preferred

  • - 5–7 years of experience i n alliance, partner, or ecosystem marketing within enterprise technology or cybersecurity
  • - Experience supporting global technology alliances (cloud, infrastructure, or security ecosystems) preferred
  • - Proven success building multi-channel regional and partner campaigns that drive measurable pipeline impact
  • - Strong project management, communication, and relationship-building skills
  • - Proficiency with Salesforce, HubSpot/Marketo, and campaign/event tools

Benefits

  • Comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents.
  • Short and long-term disability coverage, basic life and AD&D insurance plans.
  • Medical and dependent care FSA options.
  • 401k plan with a generous employer contribution.
  • Flexible PTO policy.
  • Parental leave.
  • Generous equity offerings.
  • The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
Halcyon logo

Halcyon

3.8 Glassdoor

Halcyon, the leading anti-ransomware solution provider, is purpose-built to defeat ransomware attacks. Our technology takes an end-to-end approach to proactively disrupt threats at every stage of the attack lifecycle, from pre-execution to data exfiltration and encryption. With a 24/7 expert team that does the heavy lifting for you, and a robust ransomware warranty, Halcyon eliminates the need for ransom payments, ensures operational continuity, and protects businesses from data extortion.

Founded in 2021
San Diego, California, USA
442 employees (22 in marketing)
63% recommend to a friend
46% CEO approval

Traffic Signals

Monthly Visitors
70.7K
Monthly Google Ads Budget
$261.3K
Traffic Source Mix
Search
44.3%
Direct
43.4%
Referral
7.9%
Social
2.8%
Paid
1.4%

Headcount Trend

Current headcount: ~449

Marketing Team

Marketing Team Size
18 (4% of company)
Median Career Experience
15 years
Median Tenure
1.2 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$190M
Last Raise
$100M
Series C, 1 years ago

Funding History

  • Nov 2024
    Series C • $100M
  • Dec 2023
    Series B • $40M
  • Apr 2023
    Debt Financing • $6M

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