Responsibilities

• Lead application business development and\nmarketing strategy to drive sales for embedded security in collaboration with\nInfineon sales and product lines
• Define and deploy the Go-to-Market strategy and coordinate its regional execution, focus on key applications and customers.
• Responsible for market analysis, competitors’ landscape and product gap. Capable to drive and present embedded security opportunity pipeline to Infineon Executive.
• Coordinate with product line, sales and field application engineers on best practice to demonstrate Infineon value\nproposition and system solutions to drive adoptions and business growth.
• Create market study and model for relevant\nInfineon applications level2.
• Key\nmember of regional marketing team developing new concept, innovation project\ninfluencing our application and product roadmap

Requirements

• B.S./M.S. Electrical or equivalent experience
• 3 Year of experience in marketing and sales
• Strong understanding of security system architecture in the consumer/IoT application, healthcare
• Good understanding of competitive landscape and key market player
• Knowledgeable about semiconductor supply chain and manufacturing process
• Enjoy presenting Infineon offering to facilitate product selection.
• Strong sense of urgency and leadership in solving complicated business challenges