Staff Data Scientist, Marketing Inference

USA (Remote)

$170K/yr – $220K/yrSenior Level5+ years expFull time

Posted 5 weeks ago

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Job Summary

Own data driven marketing optimization by building testable models and driving decisions that improve efficiency and incrementality.

  • Growth Infrastructure: Lead hypothesis generation and testing with large-scale data to inform marketing spend and tactics.
  • Modeling & Attribution: Develop Bayesian MMM and Multi-Touch Attribution models to attribute impact and forecast outcomes.
  • Experimentation & Communication: Analyze uplift tests with statistical rigor and present actionable insights to the team.

Job Description

Own data-driven marketing optimization by building testable models and driving decisions that improve efficiency and incrementality.

  • Growth Infrastructure: Lead hypothesis generation and testing with large-scale data to inform marketing spend and tactics.
  • Modeling & Attribution: Develop Bayesian MMM and Multi-Touch Attribution models to attribute impact and forecast outcomes.
  • Experimentation & Communication: Analyze uplift tests with statistical rigor and present actionable insights to the team.

Requirements are listed below.

  • BSc/MA in a quantitative discipline such as Statistics, Math, Economics, Computer Science, Operations Research, or Engineering
  • At least 5-8 years of experience in a quantitative data analysis role involving user behavior (e.g. marketing, product, UI/UX) and large data sets
  • Expertise in statistics, especially as it relates to hypothesis testing and experiment design
  • Experience analyzing A/B tests as well as experiments with more advanced statistical methods like difference-in-difference, regression discontinuity, or other methods that deal with network effects or panel data
  • Experience building predictive models and causal inference models
  • Experience analyzing large and complex data sets to drive business insights and decisions
  • Expertise in using tools like R and Python for data analysis
  • Proven success supporting or making business decisions based on your data analysis
  • Excellent communication skills, with experience simplifying complex topics and communicating technical ideas with non-technical audiences.
  • Advanced experience with SQL
  • Experience with Bayesian modeling methods
  • Experience with Marketing Mix Models and Multi-Touch Attribution models
  • Experience analyzing two-sided marketplaces
  • Experience with B2C, marketplace products
  • Experience with BI tools like Tableau and Looker
  • Remote work with regular in-person bonding experiences sponsored by the company
  • Competitive compensation
  • Holistic perks program (including free therapy, employee wellness, and more)
  • Excellent health, dental, and vision coverage
  • 401k benefits with employer matching contribution
  • The chance to build something that changes lives – and that people love
  • Any piece of hardware or software that will make you happy and productive
  • An awesome community of co-workers
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Founded in 2013
Mountain View, California, USA
3.9K employees (91 in marketing)
71% recommend to a friend
72% CEO approval

Traffic Signals

Monthly Visitors
7M
Monthly Google Ads Budget
$1M
Traffic Source Mix
Search
39.5%
Direct
55%
Referral
2.8%
Social
1.8%
Paid
0.7%

Headcount Trend

Current headcount: ~4K

Marketing Team

Marketing Team Size
73 (2% of company)
Marketing Roles Posted (Last 30 Days)
2

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