Sr. Specialist Marketing Reviewer

Hartford, CT (Hybrid)

$84K/yr – $125K/yrSenior Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive compliance-aligned marketing reviews and cross-functional collaboration for Hartford’s Employee Benefits campaigns.

  • Own and coordinate marketing review workflows with TPAs and internal compliance teams.
  • Must-have: 3+ years in marketing or compliance within a highly regulated financial services environment.
  • Standout: Cross-functional liaison across compliance, underwriting, and product delivery with process-improvement focus.

Job Description

Responsibilities

  • Association Marketing Review: Working in collaboration with Third Party Administrators (TPA’s) and The Hartford’s compliance and legal team, this role completes extensive marketing reviews including but not limited to – direct mail, websites, magazine advertising, text messages, and digital/social assets. This detailed work requires comparing submitted materials to The Hartford’s guidelines to identify and mitigate discrepancies. Requires an understanding of the National Association of Insurance Commissioners (NAIC) guidelines and state regulations relative to advertising insurance products as well as The Hartford’s policies.
  • Compliance Liaison: Act as a collaborative liaison between our compliance and legal, underwriting, and account management teams to pro-actively strengthen materials while ensuring guidelines are met.
  • Strategic Initiatives: Consult on various strategic initiatives to bring an Association/Affinity lens to discussions. May include leading initiatives with cross-functional teams.
  • Support State Product Filings: Create and prepare the necessary marketing documentation to assist Product Delivery with state advertising filing requests.
  • Suggest Process Improvements: Consistently look for ways to improve our processes and actively participate in operational efficiencies.
  • Support Training Internally and Externally: Through regularly scheduled meetings with stakeholders, share best practices and actively provide realistic and creative solutions.

Requirements

  • 3+ years’ experience in marketing or compliance within the financial services industry, preferred (highly regulated environment).
  • College degree with equivalent work experience in Marketing, Compliance or related field a plus.
  • Strong attention to detail and superior project management skills – ability to manage multiple projects simultaneously and under deadline.
  • Proficient in the Microsoft Office Suite. Intermediate level skill with Word and Excel.
  • Proven strong written and verbal skills.
  • Ability to negotiate and influence while acting as a liaison.
  • A self-starter who takes initiative to identify needs and develop actionable solutions and suggestions. Ability to operate with limited supervision and direction.

Preferred

  • College degree with equivalent work experience in Marketing, Compliance or related field a plus.
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The Hartford

3.7 Glassdoor

Showing up for people isn’t just what we do. It’s who we are – for over 200 years. And while it looks different every day, we do more to innovate for our customers, our communities and our employees. Because you put your trust in us.

Hartford, Connecticut, USA
21K employees
65% recommend to a friend
76% CEO approval

Traffic Signals

Monthly Visitors
3.8M
Monthly Google Ads Budget
$10.2M
Traffic Source Mix
Search
18.1%
Direct
40.9%
Referral
3.6%
Social
0.2%
Paid
0.7%

Headcount Trend

Current headcount: ~21.3K

Marketing Team

Median Career Experience
18 years
Median Tenure
7.8 years
Marketing Roles Posted (Last 30 Days)
2

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