Responsibilities

• Own the end-to-end development and performance of growth marketing platforms (Meta, TikTok, Reddit, etc.), from strategy and system design through execution, measurement, and optimization for buyer, seller, and rental lines of business.
• Identify, design, and launch new marketing products that leverage automation and AI to expand growth capacity, such as systems that accelerate creative production, campaign creation, and experimentation across channels.
• Build and evolve core platforms for media automation, bidding, budget management, and performance optimization
• Partner with Marketing, Analytics, Data Science, and Engineering to design and deliver high-impact growth capabilities across paid channels (SEM, Paid Social, Video, App)
• Translate business and marketing objectives into measurable product outcomes through experimentation, automation, and improved data quality
• Lead product discovery and agile delivery, shipping incremental value while building durable, extensible marketing infrastructure
• Develop AI-enabled and LLM-first workflows that improve decision-making, efficiency, and learning velocity across media programs
• Communicate priorities, progress, and trade-offs clearly to senior stakeholders and cross-functional partners
• Collaborate with external platform partners (e.g., Google, Meta, Apple) to ensure strong integrations and adoption of best practices
• Ensure operational excellence of growth marketing systems, proactively identifying and resolving issues that impact performance or reliability

Requirements

• Bachelor's degree in Engineering, Mathematics, Computer Science, Economics, or a related quantitative field.
• 8+ years of experience in marketing operations, data enablement, or marketing technology, with a focus on building systems that support marketing teams.
• Demonstrated experience applying AI/LLMs to operational workflows — such as lead processing, data classification, or automated QA.
• Proven experience working in or leading Agile development processes and planning workflows.
• Proficiency with SQL and a strong understanding of data architecture, pipelines, and measurement.

Preferred

• Experience administering Amplitude or similar product analytics platforms.
• Experience building AI-powered automation workflows using tools like n8n, Zapier AI, or similar platforms to streamline marketing operations.
• Experience using AI to scale creative production and campaign automation
• Familiarity with Hightouch, Fivetran, or similar data integration and reverse ETL tools.
• Experience with tagging and tracking implementations — Google Tag Manager, server-side tagging, or similar.
• Exposure to marketing strategies including performance marketing and brand KPIs
• Experience with Meta or other marketing platforms that require feed management or other technical solutions for scaling
• Background in platform governance — defining standards, documentation, and enablement for shared marketing tools.

Benefits

• Inclusive and Competitive medical, Rx, dental, and vision coverage
• Family forming benefits
• 13 Paid Holidays
• Flexible Time Off
• 8 hours of paid Volunteer Time off
• Immediate eligibility into Company 401(k) plan with 3.5% company match
• Tuition Reimbursement program for degreed and non-degreed programs
• 1:1 personalized Financial Planning Sessions
• Student Debt Retirement Savings Match program
• Free snacks and refreshments in each office location