Responsibilities

• Turn a clear product story into visible work across every channel above.
• Produce a large share of the marketing work yourself, using AI tools to accelerate research, drafting, editing, and creative iteration.
• Build and run a small vendor roster (agencies, freelancers, production) on a startup budget.
• Hold partners to deadlines, and fix work that is late or off-brand.
• Set and maintain the company's narrative, creative standard, and vendor stack.
• Partner with founders and technical leaders, who serve as the primary story owners.
• Manage campaign operations, including the content calendar, assets, and deadlines.
• Grow into broader ownership and build the internal marketing team over time.

Requirements

• 3+ years in marketing, brand, demand gen, or GTM at a B2B, hardware, defense, or deep-tech company (agency experience on the client side of briefs also counts).
• Proven experience briefing and managing external creatives: agencies, freelancers, or production partners for video, design, or events.
• Strong written voice: able to turn technical product language into clear customer-facing copy.
• Hands-on with video and social yourself (edit or produce short-form, post, and iterate), plus comfort across web and landing pages, event and booth collateral, and basic campaign ops (calendar, assets, deadlines).
• Heavy day-to-day use of AI tools for research, drafting, editing, creative iteration, and production speed, with judgment on when to ship vs. when a human pass is required.
• Portfolio or work samples that show shipped campaigns or assets, not only strategy docs.
• Travel: You must be able to travel for events, demos, and customer or partner moments as needed.

Preferred

• Experience marketing autonomy, robotics, aerospace, and defense technology.
• Direct ownership of trade-show booths and materials.
• Direct ownership of field-demo presence.
• Experience building or running a small vendor roster (video, design, print, social).
• Comfort working with founders or technical leaders as the primary story owners.
• Familiarity with marketing on LinkedIn, X, and at defense and industry events.
• Product and design taste.