Responsibilities

• Build and deploy email campaigns in HubSpot from approved briefs and templates
• Set up audience segments, personalization tokens, and dynamic content
• Execute A/B tests on subject lines, send times, and content variations
• Configure automated workflows and triggered messaging sequences
• Coordinate SMS campaign deployment following compliance requirements
• Traffic creative assets between design, compliance, and deployment
• Maintain email list hygiene: manage bounces, unsubscribes, and engagement-based suppression
• Validate contact data and flag quality issues before campaign deployment
• Build and QA audience segments based on targeting criteria
• Monitor deliverability metrics and troubleshoot issues

Requirements

• 3-4 years of experience in marketing, communications, or related field
• Hands-on experience with HubSpot specifically (campaigns, workflows, list management)
• Demonstrated use of AI tools to automate or accelerate work (Claude, ChatGPT, or similar) — we want someone who already thinks this way, not someone we need to convince
• Familiarity with social media platforms and digital campaign fundamentals
• Strong attention to detail with ability to QA your own work before it goes live
• Comfortable managing multiple campaigns and deadlines simultaneously
• Proficiency with data: can work with spreadsheets, build audience segments, and interpret performance metrics
• Clear written communication skills

Preferred

• Experience in startups and working in small teams
• Exposure to paid social (Meta, LinkedIn) or programmatic display campaigns
• Understanding of pharmaceutical marketing regulations (FDA/OPDP) or healthcare marketing experience
• Familiarity with Google Analytics or similar analytics platforms
• Experience with A/B testing methodology and optimization

Benefits

• We have some great benefits for a firm at our stage: 401(k) w/matching, all kinds of insurance (including matching HSA and pets!), commute from your kitchen, Open PTO (which leaders use!), remote stipend, yearly education budget, and working with some of the smartest yet humblest and respectful people in the business
• PrescriberPoint is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, status as a qualified individual with a disability, veteran status, or other legally protected characteristics.