Responsibilities

• Responsible for the marketing and public relations strategy for various product lines. Assists the marketing manager and director regarding physician practice marketing initiatives.
• Works directly with several managers of secondary product lines in the development of marketing strategies to achieve yearly goals.
• Assists with community outreach activities.
• Hospital’s primary editor for Lifetime of Care magazine. Responsible for content of quarterly external publication meeting deadlines, budget and 380,000 distribution.
• Coordinates and implements activities related to community and corporate sponsorships.
• Oversees physician practice project timelines and budgets.
• Coordinates special projects utilizing internal and external marketing agencies.
• Coordinates all external marketing vendor payments/invoicing for the “system”.
• Works with the Hospital’s advertising agency of record in coordinating projects.
• Helps determine appropriateness of content and format for external hospital communications.
• Responsible for daily administrative duties such as proofing copies, approving print bids and purchase requisitions.
• Responsible for conducting occasional research.
• Practices proper safety techniques in accordance with hospital and departmental policies and procedures. Immediately reports any mechanical or electrical equipment malfunctions, unsafe conditions, or employee/patient/visitor injury-accident to Manager.