Sr. Manager, Marketing Analytics

Broomfield, CO (Hybrid)

$96K/yr – $133K/yrSenior Level4+ years expFull time

Posted 3 days ago

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Job Summary

Own and drive pricing strategy across multiple product lines, designing tests, forecasting and reporting, and influencing cross-functional partners to optimize revenue and strategic decisions.

  • Own pricing strategy development across Paid Lift, Season Pass, Ski and Ride School, and more.
  • Design and implement pricing tests, develop enterprise-wide pricing approaches, and forecast revenue with Finance and Marketing.
  • Communicate insights and influence stakeholders; prioritize projects and improve tools/ processes.

Job Description

Responsibilities

  • [Strategy Development] Own, manage and drive pricing strategies that support key business objectives across Paid Lift, Season Pass, Ski and Ride School, Ancillary and more. This includes designing and implementing pricing tests to assess revenue opportunities, track performance, and recommend long term actions based on results. Develop pricing strategies that can be utilized across the business, ensuring an Enterprise minded approach. Partner with stakeholders in Finance, Marketing, and Resorts to produce revenue forecasts.
  • [Analysis & Reporting] Manage the creation, development, and distribution of standardized reporting related to pricing, including price/mix analysis, benchmarking, portfolio analysis, profitability, macroeconomic trends and competitive intelligence.
  • [Presentation] Communicate conclusions, implications, and recommendations of analyses in a clear, concise fashion; advise and influence cross-functional stakeholders to drive more effective marketing strategies and decisions.
  • [Prioritization] Prioritize projects to balance the support of broad initiatives, recurrent reporting and proactive analysis with the direct requests of the marketing team. Evaluate the potential impact of analysis and effectively manage timeline communication and expectations.
  • [Tool & Technique Optimization] Continuously develop professionally and operationally, refining research methodologies, tools, and processes to improve the accuracy, efficiency, and relevance of insights delivered
  • [Cross-Functional Collaboration] Work closely with various teams to align research outcomes with strategic initiatives
  • [Upward & Peer Management] Proactively update manager regarding own work, be willing to receive and provide team feedback, and demonstrate ability to review and enhance the work of others

Requirements

  • Education: Bachelor’s degree in Business, Economics, Statistics, Math, Analytics, or a related field
  • Very strong quantitative and analytic skills with demonstrated success in analytical or financial roles
  • Proven experience communicating actionable recommendations and insights based upon data-driven insights to business stakeholders.
  • 4-5 years previous experience in pricing, consulting, analytics, data science, investment banking, FP&A, or a similar field.
  • Demonstrated strength in written and verbal communication, adjusting message to audience. Excellent interpersonal and relationship management skills, with the ability to communicate effectively at all levels of the organization.
  • Strong project management skills are essential. Must be able to own and drive multiple projects simultaneously and coordinate cross-functionally within the organization.
  • Demonstrated success working with large data sets
  • Advanced skills with MS Office (Excel, PowerPoint)

Preferred

  • Masters or MBA in Finance, Economics, Engineering, Mathematics, or Business, with a focus on quantitative analysis.
  • Experience with analytic tools/software such as Tableau, Alteryx, and similar programs; experience with data processing (SQL) also a plus.
  • Previous work experience within an entrepreneurial environment including creation, ownership, and follow through of a multi-year project.

Benefits

  • Ski/Mountain Perks! Free passes for employees, employee discounted lift tickets for friends and family AND free ski lessons
  • MORE employee discounts on lodging, food, gear, and mountain shuttles
  • 401(k) Retirement Plan
  • Employee Assistance Program
  • Excellent training and professional development
  • Full Time roles are eligible for the above, plus:
  • Health Insurance; Medical Insurance, Dental Insurance, and Vision Insurance plans (for eligible seasonal employees after working 500 hours)
  • Free ski passes for dependents
  • Critical Illness and Accident plans
Vail Resorts logo

Vail Resorts

3.4 Glassdoor

Vail Resorts is a network of the best destination and close-to-home ski resorts in the world including Vail Mountain, Breckenridge, Park City Mountain, Whistler Blackcomb, Stowe, and 32 additional resorts across North America; Andermatt-Sedrun and Crans-Montana in Switzerland; and Perisher, Hotham, and Falls Creek in Australia. In 2016, our company launched the industry-changing Epic Pass. Vail Resorts is a publicly held company traded on the New York Stock Exchange (NYSE: MTN). ​ We are passionate about providing an Experience of a Lifetime to our team members and guests, and our EpicPromise is to reach a zero net operating footprint by 2030, support our employees and communities, and broaden engagement in our sport. In addition to our 42 resorts in four countries, our company owns and/or manages a collection of elegant hotels under the RockResorts brand, a portfolio of vacation rentals, condominiums and branded hotels located in close proximity to our mountain destinations, as well as the Grand Teton Lodge Company in Jackson Hole, Wyoming. Vail Resorts Retail operates more than 250 retail and rental locations across North America. ​ Interested in joining our team? Come work and play in the mountains! Discover (or re-discover!) a passion for the outdoors with free ski pass(es), free ski/snowboard lessons, a 40% retail discount, and much more. Receive $20/hr starting wage, health/wellness benefits, and training through our Epic Service development experience. Whether it’s your first-time seeing snow or you were born on the slopes, joining our team means building lifelong connections with people from around the world.​ Learn more about our company at www.VailResorts.com, or discover our resorts and pass options at www.EpicPass.com.

Founded in 1977
Broomfield, CO, US
9.1K employees (437 in marketing)
63% recommend to a friend
55% CEO approval

Traffic Signals

Monthly Visitors
125.5K
Traffic Source Mix
Search
34.7%
Direct
45%
Referral
15.4%
Social
4.5%
Paid
0.3%

Headcount Trend

Current headcount: ~9.1K

Marketing Team

Marketing Team Size
296 (3% of company)
Median Career Experience
11 years
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
6

Funding

Total Funding
$1.1B
Last Raise
$500M
Post IPO Debt, 9 months ago

Funding History

  • Jun 2025
    Post IPO Debt • $500M
  • Apr 2024
    Post IPO Debt • $600M
  • Jan 2014
    Post IPO Debt

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