Responsibilities

• Own day-to-day strategy and performance for a portfolio of e-commerce clients across Meta, TikTok, Pinterest, YouTube, and emerging platforms.
• Develop media strategies aligned with client business goals, creative direction, and budget realities.
• Act as the primary client point of contact for your accounts — leading weekly calls, sharing insights, and proactively identifying growth opportunities.
• Build persona testing structures, creative briefs, and creative performance reports using Motionapp and our in-house platform Boostify.
• Monitor and optimize toward key metrics including MER, CAC, CPA, and YoY growth.
• Manage campaign setup, optimization, and scaling across paid social platforms.
• Analyze performance, attribution data, and e-commerce metrics to identify trends and opportunities.
• Translate data into clear testing plans, audience strategies, and creative recommendations.
• Partner with Creative to brief, review, and iterate on ad concepts and assets.
• Stay current on platform updates, best practices, and emerging opportunities.

Requirements

• 2–5+ years of hands-on paid media experience (Meta required, TikTok, Pinterest preferred)
• Proven success managing multi-channel budgets ($30K–$250K+/month).
• Strong understanding of performance metrics and creative testing.
• Comfortable running and leading client calls and managing day-to-day communication.
• Familiarity with Shopify, Triple Whale, Northbeam, or similar tools.
• Experience mentoring or supporting junior team members.

Preferred

• Experience with mentoring or supporting junior team members.
• Creative testing and performance storytelling mindset (data-driven storytelling).

Benefits

• 20 PTO days annually
• Comprehensive medical coverage
• 401(k) with 4% employer match
• Summer Fridays + 1 month of remote flexibility in the summer