Responsibilities

• Reddit ads (primary): Strategy, setup, optimization, and reporting for Siege clients. Building the playbook, pricing scaffolds, and reporting cadence from zero.
• Siege's paid social: Retargeting engaged leads and running Meta/LinkedIn campaigns that feed our own sales pipeline.
• Sales support: Joining prospect calls to scope and sell paid social engagements alongside the growth team.
• Team building: Hiring your first associate when Reddit ads revenue justifies it, then training and managing them to Siege's senior-led standard. Owning and executing until then.
• Service infrastructure: The templates, QA processes, attribution approach, and reporting standards that turn paid social into a repeatable, sellable service line.

Requirements

• 5+ years running paid social campaigns in an agency environment — ideally a mix of Reddit, LinkedIn, and Meta
• Hands-on Reddit Ads Manager experience (Conversation Ads, Promoted Posts, custom audiences) and a point of view on who the platform is and isn’t a fit for
• B2B and B2C experience, especially SaaS, ecommerce and fintech. You know the difference between optimizing for clicks and optimizing for pipeline.
• Client-facing comfort. You can walk a VP of Marketing through a quarterly review without flinching.
• Strong written communication. Clients see your work directly; we don't have account managers translating between you and them.
• Builder energy. You’re excited about helping build and scale a service line, not just executing someone else’s plan. You can execute and advise on campaigns to keep the department profitable early on.

Preferred

• Hands-on Reddit Ads Manager experience (Conversation Ads, Promoted Posts, custom audiences)
• Experience with ChatGPT ads
• Built or scaled a paid social practice inside an agency before
• Familiarity with B2B attribution headaches — multi-touch, dark social, self-reported attribution
• Past client network in paid social within our client base

Benefits

• Remote-friendly with a preference for Austin or willingness to travel for periodic team gatherings
• Full benefits for employee, including health/dental/vision and unlimited PTO