Sr. Director, Digital Strategy

Lanham, MD (Remote)

$140K/yr – $150K/yrSenior Level7+ years expFull time

Posted 5 days ago

Job Summary

Owns end-to-end digital strategy and client growth initiatives, coordinating weekly updates, briefs, budgets, and new business contributions across programs and channels.

  • Oversees client touch-base meetings and internal WIP reporting.
  • Leads strategy, budgeting, and content development for digital programs.

Job Description

Responsibilities

  • Oversees weekly client touch-base meetings for updates on all digital deliverables.
  • Oversees weekly internal WIP attendance and reporting for assigned client(s).
  • Develops creative briefs, as needed.
  • Contributes to the new business proposal process, as needed, through attending preparation meetings and contributing content on digital strategy.
  • Creates annual budget and projection for assigned teams and business.
  • May lead a strategy development, including content and placement, in conjunction with the media team for programmatic display, paid search and paid social.
  • Leads strategy development, including content and cadence, for email fundraising programs.
  • Performs research and continuous monitoring of the digital landscape in order to present new growth opportunities to clients.
  • Coordinates with leadership on managing of projects through the department, in order to provide timely responses to clients and client teams.
  • Contributes to marketing strategies to grow digital marketing and other aspects of digital marketing throughout the enterprise.

Requirements

  • 7+ years of experience with digital agency or digital marketing group required.
  • Bachelor’s Degree required.
  • Proven experience in digital marketing; marketing for the nonprofit sector also highly preferred.
  • Experience managing digital strategy functions and teams.
  • Solid understanding of the digital marketing and nonprofit sectors.
  • Ability to oversee digital strategy and provide digital consulting for nonprofit clients and client groups.
  • Exceptional communication skills encompassing written, verbal and presentation capabilities.
  • Must read and write English clearly and concisely.
  • Proficient in MS Word, Excel, PowerPoint, and Outlook.
  • Comfortable with a fast-paced agency environment and a variety of client service tasks.

Benefits

  • comprehensive healthcare, paid holidays and generous paid time off so you can have the time and space to recharge and pursue your other passions and be with the people you care about.
  • Moore is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
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Moore

Moore is a data-driven constituent experience management (CXM) company achieving accelerated growth for customers through integrated supporter experiences across all platforms, channels and devices. We are an innovation-led company that is the largest marketing, data and fundraising company in North America serving the purpose-driven industry with customers across education, association, political and commercial sectors. Moore combines our strength in technology and unmatched industry expertise to provide a full platform of communications, data, digital, media, production and response management solutions. Our omnichannel solutions are powered by an ongoing investment in next-generation artificial intelligence and machine learning that deepens constituent relationships and creates transformational growth. To learn more, visit wearemoore.com.

Founded in 2011
Lanham, Maryland, USA
1.4K employees (337 in marketing)

Salaries

Posted range

$140K/yr – $150K/yr

Taken straight from the job posting.

See all Moore salaries

Marketing Team

Marketing Team Size
227 (16% of company)
Median Career Experience
2 years
Median Tenure
1.8 years
Marketing Roles Posted (Last 30 Days)
6

Traffic Signals

Monthly Visitors
22.5K
Traffic Source Mix
Search
37%
Direct
51.9%
Referral
6.5%
Social
3%
Paid
1.5%

Headcount Trend

Current headcount: ~1.4K

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Sr. Director, Digital Strategy

Moore · Lanham, MD · Remote