Sr. Director, Communications

New York City, NY (On-site)

$80K/yr – $120K/yrSenior Level8+ years expFull time

Posted 2 months ago

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Job Summary

Own high impact lifestyle and entertainment storytelling with a focus on earned media growth, team leadership, and client growth leverage.

  • Story & Coverage: Own lifestyle strategies and creator partnerships to win coverage with key media and younger audiences.
  • Team & Delivery: Lead a diverse team, oversee budgets, staffing, and client programs while guiding trend analysis and pitch creation.
  • Insights & Growth: Use research to sharpen media strategies and unlock client growth opportunities.

Job Description

Responsibilities

  • Develop lifestyle strategies that drive coverage growth, create distinction and help client break through with key media audiences and younger consumers
  • Generate buzz and earned coverage for product launches, brand announcements, partnership news and must-win moments
  • Leverage expertise and background to push client into new creative storytelling territories, including partnerships with external voices including musicians, designers, athletes, creators or emerging platforms
  • Manage an internal team of junior staff while overseeing all aspects of account work including: trend analysis, message development, pitch creation, event execution, measurement, story ideation, staffing and more
  • Use research and analytics to strengthen media strategies and client recommendations
  • Provide oversight and management on account financials including budgets, time sheets, oversight of client billing process, and vendor invoicing
  • Understand client’s challenges, anticipate their needs and capitalize on new opportunities to solve key issues while unlocking growth for client and UEG
  • Aid in new business development via participation in pitch meetings, brainstorms, idea generation, staffing discussions and more
  • Maintain a high-performing, diverse, creative and cross-functional team to provide clients with best-in-class work
  • Lead, coach and develop a team of talented communications pros while ensuring career development plans and goals

Requirements

  • 8+ years of relevant experience in communications with a focus on lifestyle and entertainment
  • Proven track record managing high performing teams and demanding clients
  • Strong, relevant relationships with top tier media, tastemakers, influencers – and the ability to leverage for earned results
  • Strong understanding of consumer trends across lifestyle and entertainment, as well as deep understanding of the evolving media landscape
  • Fundamental understanding of Integrated Communications tactics
  • Excellent written, verbal and presentation skills (outreach plans, general proofreading, pitch development, media materials, strategy documents, decks)
  • Strong work ethic and ability to work in a fast-paced environment, while being flexible enough to pivot quickly if needed
  • Strong and consistent problem-solving and analytical skills
  • Team player with the ability to project confidence, a positive attitude, good judgement and a solutions-oriented approach under pressure

Benefits

  • DJEH offers a wide range of benefits: medical and dental insurance, vision, 401K, life insurance, disability insurance, paid time off, travel assistance and wellness programing.
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Edelman

Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead, act with certainty and earn the lasting trust of their stakeholders. We develop powerful ideas and tell magnetic stories that move at the speed of news, make an immediate impact, transform culture and spark movements. Since our founding in 1952 by Dan Edelman, we have remained an independent, family-run company. We use our profits to strengthen our business, provide our employees with opportunities to grow, advance our industry, and serve as a responsible citizen of the world. Every day, we strive to live and work by a long-held set of core values: the pursuit of excellence, the freedom to be curious, the courage to do the right thing, and a commitment to improving society. Edelman is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities.

Founded in 1952
New York, NY, US
6.8K employees (1,328 in marketing)

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